Responsibilities

• Social Channel Ownership & Growth — Day-to-day management of Loka’s social channels, ensuring we show up consistently, with cultural relevance and real cut through.
• Execute the social calendar end-to-end — planning, scheduling, publishing.
• Bring campaigns, launches and brand moments to life.
• Iterate your strategy quickly based on data and performance metrics.
• Community Management — Help build and nurture an engaged global community around Loka.
• Manage day-to-day community interactions — including comments, DMs, paid ad comments, website reviews and Amazon reviews — ensuring responses are intelligent, empathetic and good humored.
• Monitor community sentiment and recurring themes, escalating sensitive issues where needed.
• Wherever Loka lives online, it should feel premium, thoughtful and genuinely cared for.
• Creator & Influencer Momentum — Support the growth of Loka’s creator ecosystem.
• Help manage the influencer pipeline - sourcing creators across tiers, coordinating collaborations and ensuring output feels high-quality and on-brand.
• Spot strong organic Loka content and culturally relevant creators, proactively building relationships and identifying opportunities for amplification.
• Stay closely connected to culture — across food, design, makers and emerging creative communities.
• Content Creation & Distribution — Support the planning and delivery of social content across campaigns, launches and brand moments.
• Work with our Creative Director to create on-brand assets across posts, stories and reels.
• Edit short-form video (CapCut or similar), design simple assets in Figma/Canva and adapt creatively for platform-native formats.
• Own content distribution across channels — scheduling posts, publishing blog content, formatting newsletters and uploading YouTube content.