Site Content Associate
Culver City, CA (Hybrid)
Posted 11 hrs ago
Job Summary
Own the end-to-end user experience and performance of thereformation.com by leading homepage and header updates, content localization, landing page storytelling, and cross-functional collaboration with Creative and Merchandising teams to optimize navigation, search, and product discovery.
- Own updates to top nav and sub nav based on user search, purchase trends, and seasonal shifts
- Drive on-site search optimization and reporting
- Create localized and compelling landing pages for international regions and customer segments
Job Description
Responsibilities
- Create a strong user experience on thereformation.com by executing homepage updates, monitoring performance and optimizing content
- Seamlessly execute updates to homepage and global top header banner in collaboration with the Creative and Creative Merchandising teams
- Report on homepage performance and suggest improvements
- Create localized content for international regions and segmented content for various customer groups as needed
- Create creative landing pages with inputs from the Creative and Creative Merchandising teams to develop compelling digital storytelling of the brand and increase customer engagement
- Partner with the Creative team to build creative landing pages for special projects, collabs, big launches etc.
- Update curated collection pages and category shops
- Analyze the performance of landing pages and share results with cross-functional teams to increase engagement
- On-site search optimization
- Report on on-site search performance weekly and share trends and findings with cross-functional partners
Requirements
- BA/BS degree required in business, economics, marketing, or a related field
- 2-4 years of relevant experience
- Experience with Ecommerce platforms or CMS platforms
- A strong attention to detail
- Entrepreneurial, creative and scrappy mindset
- Strong analytical skills and comfort with reporting; ability to turn data into actionable insights
- Excellent cross-functional communicator - proven ability to manage timelines and work cross-functionally across creative, tech, and merchandising teams
Preferred
- Experience with Salesforce Commerce Cloud is a plus
Benefits
- Eligible employees get employer-sponsored private medical, dental, and vision insurance, as well as commuter benefits to help support your travel to and from work.
- We offer competitive paid time off policies including vacation, sick leave, and company holidays for eligible employees.
- We offer retirement planning support for eligible employees, including the option to invest in Environmental Social Governance-aligned funds.
- We’re a mission-based company with offices in LA, NYC and London, as well as a global retail team, which means you’ll get to collaborate with people all around the world.
- You’ll get access to fertility care support through Carrot, and up to a $5,000 USD reimbursement for related fertility expenses after 1 year of employment.
- We care about the causes our employees care about so we donate to community efforts on a yearly basis.
- We offer a clothing discount, culture events (like our annual Ref Values week and Volunteer Time Off), you know, all the meaningful and fun stuff!
Founded in 2009, Reformation is a revolutionary lifestyle brand that proves fashion and sustainability can coexist. Reformation combines stylish, vintage-inspired designs with sustainable practices, releasing limited-edition collections for individuals who want to look beautiful and live sustainably. Reformation infuses green measures into every aspect of the business. Setting an example for the industry, Reformation remains at the forefront of innovation in sustainable fashion—running the first sustainable factory in Los Angeles, using deadstock and eco fabrics, tracking and sharing the environmental impact of every product, and investing in the people who make this revolution possible. The brand has also established itself as a pioneer in retail innovation, developing an in-store tech concept that brings the best of its online experience to its physical doors.
Salaries
Posted range
$60K/yr – $70K/yr
Taken straight from the job posting.
Marketing Team
People
Marketing Leadership
Funding
Funding History
- Dec 2017Series B • $25M
- Apr 2015Series A • $12M
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