Responsibilities

• Manage social media across Instagram, Facebook, and other relevant platforms.
• Create engaging content including photography, graphics, captions, reels, videos, and stories.
• Identify and capture in-the-moment marketing opportunities in the shop and classroom.
• Write and send email campaigns and newsletters.
• Support promotions, events, product launches, and seasonal campaigns.
• Engage with our Community online through comments, messages, and conversations.
• Track marketing performance and adjust strategies based on results.
• Maintain brand consistency across all customer-facing marketing materials.
• Coordinate with our Education and Retail Teams to identify content opportunities.

Requirements

• Sewing Experience: 3+ years preferred
• Marketing Experience: 3+ years preferred
• Ability to commute to Dallas, TX 75220
• In-person position
• Experience using Adobe Creative Suite to create marketing materials, social media graphics, and promotional content.
• Excellent writing, spelling, and grammar skills.
• Strong understanding of social media platforms and content creation.
• Ability to work independently and manage multiple projects simultaneously.
• Strong organizational skills and attention to detail.
• Professional communication skills.

Preferred

• 3+ years of marketing, communications, content creation, or related experience.
• Experience with email marketing platforms such as MailChimp.
• Experience with photography, videography, and content planning.
• Experience working in a retail, creative, or community-focused environment.
• Love sewing, quilting, embroidery, garment making, or other creative hobbies.
• Naturally notice moments that would make great social media content.
• Enjoy being around people and building community.
• Understand how to tell stories that inspire people to learn, create, and participate.
• Have personal sewing experience and understand the mindset of our customers.

Benefits

• Employee discount
• Flexible schedule
• Paid time off