SEO/GEO Team Lead

Austin, TX (Remote)

$80K/yr – $95K/yrSenior Level5+ years expFull time

Posted 1 day ago

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Job Description

Responsibilities

  • Own clients end to end: build their SEO/GEO strategy, execute the deliverables, and lead client calls to present completed work and explain its impact
  • Ideate SEO/GEO roadmaps for client sites based on client KPIs, competitor analysis, site audits, and industry expertise
  • Suggest and implement SEO/GEO best practices for client sites across a range of industries and sizes, including eCommerce, Fintech, and SaaS
  • Audit and optimize high-value product, service, and landing pages across SEO, GEO, and CRO, balancing search rankings, AI citation, and on-page conversion
  • Read and interpret site code to find technical SEO/GEO issues like page speed, site architecture, and crawling or indexing problems
  • Build clear, summarized checklists for every SEO/GEO deliverable that show expected opportunity, lift, and ownership, and make it easy for developers and clients to implement
  • Coordinate and oversee SEO/GEO content creation by writing optimized briefs, and write effective web copy for marketing sites across verticals
  • Run weekly performance analyses (Google Search Console, Google Analytics, Ahrefs, Peec AI, and other tools), then compile client reports in Data Studio with insights, recommendations, and clear next steps
  • Create beautiful Google Slides, Sheets, and Docs that drive recommendations and tell stories
  • Brainstorm tests and experiments to improve traditional and AI search presence, content, and user experience

Requirements

  • 3-5 years of experience in an SEO/GEO role
  • Experience analyzing websites with tools like Ahrefs, Screaming Frog, Google Analytics 4, Google Search Console, and Peec AI or similar AI tracking tools (crawlers, analytics platforms, CMS, marketing software, etc.)
  • Experience tracking and reporting AI search visibility (share of voice, citation and reference rate, and AI-referral traffic) and translating it into clear, actionable recommendations for clients
  • A technical background, with the ability to demonstrate analytical and problem-solving skills
  • Experience running a full SEO/GEO site audit and pulling impactful, digestible recommendations from it
  • Deep experience with eCommerce, Fintech, and SaaS clients, plus a solid understanding of how search engines and AI bots crawl, index, and rank websites, and how those tasks work in these industries
  • Ability to analyze data and make impactful recommendations across on-page, off-page, and technical SEO/GEO factors
  • Comfort using LLMs as a tool to speed up SEO/GEO workflows and improve efficiency
  • A deep understanding of on-page, content, technical, and off-page GEO strategies that support client performance in AI search
  • Strong interpersonal skills, with the ability to form productive working relationships

Preferred

  • Experience using a project management tool like Basecamp or Productive
  • Experience with large eCommerce websites and a CMS like WordPress, Shopify, or Webflow. Headless CMS experience is a plus
  • 2-3 years of experience working in an agency environment
  • Experience with product feed optimization and agentic commerce is a major bonus

Benefits

  • 100% health, vision and dental benefits, 50% 401k match up to 6% of your salary, donation matching, career development training, unlimited PTO, remote work equipment, and free pens. Everyone loves free pens.
Siege Media logo

Siege Media

We help growing brands scale with SEO, GEO, content marketing and PR. We're 100% remote, have a national reach and help some of the biggest and best brands on the web. We were named to the Inc 5000 6x, as well as one of Inc's "Best Places to Work" 2x.

Founded in 2012
Austin, Texas, USA
114 employees (95 in marketing)

Traffic Signals

Monthly Visitors
97.7K
Traffic Source Mix
Search
47%
Direct
41.1%
Referral
8.5%
Social
2.5%
Paid
0.8%

Headcount Trend

Current headcount: ~114

Marketing Team

Marketing Team Size
78 (68% of company)
Median Career Experience
10 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
4