Responsibilities

• Develop, implement, and manage comprehensive SEO, AEO, and GEO strategies that align with business objectives.
• Conduct regular audits and competitor analysis to identify growth opportunities and gaps, including opportunities driven by AI search algorithms and global/local search behavior.
• Set, monitor, and report on KPIs such as organic traffic, keyword rankings, bounce rates, and conversions, and AEO/GEO-driven metrics such as answer box visibility, voice search performance, and local/global search reach.
• Collaborate with stakeholders to align SEO, AEO, and GEO initiatives with business goals and customer intent.
• Mentor, coach, and train junior specialists and content teams on SEO, AEO, and GEO best practices.
• Stay updated on the latest algorithm changes, emerging SEO tools/trends, and evolving technologies impacting MCP data capture and structured content.
• Guide keyword research, clustering, and intent mapping for content and product teams, ensuring alignment with semantic search, voice search, and global/local search frameworks.
• Translate technical SEO and MCP data structure concepts into clear, actionable insights for clients
• Ensure optimal on-page execution: meta tags, headings, internal linking, content quality, and structured data integration that supports AEO/GEO outcomes.
• Partner with dev teams to implement structured data, fix indexation issues, and enhance mobile usability.

Requirements

• Expert-level understanding of all SEO disciplines (technical, on-page, off-page) and familiarity with AEO, GEO, and MCP-driven search optimization.
• At least 1 year in a leadership or client-facing role.
• Proficiency in SEO tools: Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz, Screaming Frog, plus AEO/GEO performance tracking tools if applicable.
• Strong command of Excel/Google Sheets for data analysis and reporting.
• Working knowledge of HTML/CSS, CMS platforms (e.g., WordPress, Shopify), and schema markup is a plus.
• Familiarity with PageSpeed Insights, GTmetrix, or Core Web Vitals monitoring.
• Strong analytical, problem-solving, and communication skills.
• Up-to-date with the latest trends and best practices in SEO, AEO/GEO, MCP-driven data optimization, and algorithm changes.
• Experience in cross-functional search strategy leadership, guiding teams to transition from SEO-only optimization to full search ecosystem integration.

Preferred

• Bachelor’s degree in Marketing, Communications, Business, IT, or any related field is preferred.
• Certifications in structured data, AEO/GEO frameworks, or MCP platforms are a plus.

Benefits

• Flexible schedule
• Health insurance
• Parental leave
• Referral program