SEO Specialist (Full--time / Contract)

Virginia, IL (Remote)

$16/hr – $25/hrMid Level3+ years expFull time

Posted 3 days ago

Job Summary

Own end-to-end on-page and local SEO optimization for school pages, including keyword research, content briefs, and performance reporting; collaborate with writers and internal teams to fix technical issues and ensure timely delivery, with a strong emphasis on structured data, internal linking, and analytics-driven improvements.

Keyword research and mapping across pages
Content optimization, briefs, and performance updates
Technical issue flagging and collaboration with internal teams

Job Description

Responsibilities

Conducts keyword research and search intent analysis for assigned pages and topics.
Performs on-page optimization including title tags, meta descriptions, headers, body content, and internal linking.
Executes content refreshes on priority pages based on ranking and traffic data.
Applies local SEO best practices to individual school location pages and geographic targeting.
Flags technical issues such as indexation, canonicals, and crawl errors for the internal team to resolve.
Builds data-backed content briefs with target keywords, intent, and structure.
Reviews and optimizes content from writers before publication.
Follows established SEO guidelines and templates across the subdomain network.
Provides monthly performance updates on optimized and refreshed pages including rankings, traffic, and engagement.
Ensures thorough, timely, and accurate communications.

Requirements

Three (3) or more years of hands-on SEO experience, in-house or agency, or equivalent combination of education and experience.
Strong keyword research and search intent mapping skills.
Proficiency with SEO tools such as SEMrush or Ahrefs, Google Search Console, and Google Analytics.
Proven ranking and traffic improvements supported by specific examples.
Working knowledge of on-page technical elements including indexation, canonicals, internal linking, and structured data.
Strong written communication skills with the ability to create SEO-optimized content.
Excellent analytical and problem-solving skills with attention to detail.
Ability to work independently and within a team-oriented environment.
Highly organized, detail-oriented, and able to meet deadlines consistently.
High level of quality and accountability for work products.

Preferred

Experience with education, EdTech, or multi-location organizations. Experience with enterprise SEO tools such as BrightEdge.
Familiarity with AI search visibility.
Experience with enterprise content management systems.
Experience with schema markup and structured data implementation.

Stride, Inc.

2.8 Glassdoor

At Stride, we believe learning should fit you—your goals, your life, your future. Education isn’t one-size-fits-all, and we’re here to change the game. Whether it’s a kindergartener exploring the world, a teen mapping out their career, or an adult upskilling for what’s next, we help learners take charge of their journey.We work alongside students, parents, educators, and communities to make learning more personal, flexible, and accessible. From career-focused pathways to hands-on skill-building, we’re reimagining what education can be—so every learner can grow, thrive, and chase their ambitions.Because when people have the opportunity to learn their way, possibilities open up—for them, for their families, and for the future.Ready to help shape the future of learning? Join us. Explore open roles at stridelearning.com/careers.

Founded in 1999

Reston, Virginia, USA

5.6K employees (174 in marketing)

www.stridelearning.com

35% recommend to a friend

23% CEO approval