SEO Manager at Xponential Fitness, LLC | Irvine, CA | $110K/yr – $125K/yr

SEO Manager

Irvine, CA (Hybrid)

$110K/yr – $125K/yrSenior Level5+ years expFull time

Posted 3 months ago

Job Summary

Own the end-to-end SEO and GEO program to boost organic visibility, AI search performance, and revenue through scalable processes and cross-functional collaboration.

Lead GEO and AI-driven search initiatives to appear in AI-generated responses
Drive scalable SEO processes, audits, and performance reporting across content and site architecture
Collaborate with product, content, and marketing to ensure SEO best practices and alignment with platform requirements

Job Description

Responsibilities

Develop and execute comprehensive SEO strategies that drive organic traffic, leads, and revenue
Optimize content and site architecture for both traditional search engines and AI-driven search platforms
Lead Generative Engine Optimization (GEO) initiatives, ensuring brand visibility in AI-generated responses
Collaborate with cross functional teams to ensure content aligns with platform requirements and SEO best practices
Analyze performance using tools such as Google Analytics, Amplitude, AI search tracking platforms, and others
Stay ahead of industry trends, including algorithm updates, and AI search advancements
Develop scalable SEO processes and reporting frameworks
Support keyword strategy, on page optimization, metadata and content audits
Monitor content performance and recommend improvements based on data and user behavior
Stay current on evolving SEO, GEO and AI enabled search trends

Requirements

5+ years of SEO experience, with proven results in competitive markets
Strong understanding of AI-driven search
Experience with Generative Engine Optimization (GEO) strategies
Proficiency in SEO tools
Experience working with content management systems
Strong analytical and problem-solving skills
Excellent communication and cross-functional collaboration abilities
Strong writing and editing skills with understanding of digital user behavior
Working knowledge of SEO principles and optimization tools
Experience collaborating across marketing and technical teams

Benefits

Competitive Salary Range between $110,000 - $125,000 depending on experience
Comprehensive Medical, Dental and Vision benefits
Opportunities for additional bonuses
Cell phone allowance
401k plan with 4% company match
Complimentary corporate memberships to XPLUS and XPASS
Discounts up to 30% on retail brand merchandise
On Campus Amenities: Reborn Coffee Shop, Hangar 24, Mini Putting Green, Basketball Court, Bird Sanctuary, Car Washing Services (M/W), Dry Cleaning Services

Xponential Fitness, LLC

2.8 Glassdoor

Xponential Fitness, Inc. (NYSE: XPOF) is a leading global curator of health and wellness brands. Through its mission to make boutique health and wellness experiences accessible to everyone, the Company operates a diversified platform of five brands spanning across verticals including Pilates, barre, stretching, strength-training, and yoga. In partnership with its franchisees, Xponential brands offer energetic, accessible, and personalized workout experiences led by highly qualified instructors in studio locations across 49 U.S. states, Puerto Rico, and 30 countries globally. Xponential’s portfolio of brands includes Club Pilates, the largest Pilates brand in the United States; StretchLab, a concept offering one-on-one and group stretching services; YogaSix, the largest franchised yoga brand in the United States; Pure Barre, a total body workout that uses the ballet barre to perform small isometric movements, and the largest Barre brand in the United States; and BFT, a functional training and strength-based program. For more information, please visit the Company’s website at xponential.com.

Founded in 2017

Irvine, California, USA

284 employees (20 in marketing)

www.xponential.com

36% recommend to a friend

31% CEO approval