Responsibilities

• What You DoStrategy & Planning
• - Own SEO and AEO strategy for your portfolio, translating performance data into a prioritized plan for analysts to execute, and adjusting when things change
• - Maintain a forward view of each account's work three to six months out, not just the current sprint
• - Partner with Project Managers to scope planned work against client budgets and team capacity
• - Own content strategy for your portfolio: direct topics, structure, and optimization guidance for analysts to execute
• Team Leadership & Ownership of Output
• - Own the output of your analyst team: every audit, brief, technical recommendation, or report that reaches a client reflects your standard and your accountability
• - Coach and develop your analysts, building their skill and judgment so they need less direct oversight over time
• - Take a role in hiring, performance reviews, and promotion or termination decisions for your team, in partnership with the Head of SEO
• AI Search Visibility (AEO/GEO)

Requirements

• 4+ years of direct SEO experience
• 2+ years prior agency experience
• Demonstrated national B2B SEO experience
• Demonstrated hands-on technical SEO expertise (crawlability, site architecture, schema, page experience)
• Proven track record of directing content strategy across a multi-client book, translating buyer's-journey pain points into a prioritized content plan
• Fluency with the standard SEO tool stack (Ahrefs or Semrush, Google Search Console, GA4, Screaming Frog or equivalent)
• Hands on experience with AI tools like Claude Code, ChatGPT Codex, Google AI Studio, AirOps, and Profound
• Strong written and verbal communication

Preferred

• In-house experience at a B2B product company (not B2B services)
• Fluency with conversion-focused analysis (GA4, Looker Studio, or equivalent)
• Numbers-backed results for clients related to LLM visibility
• Prior people management experience

Benefits

• Fully remote — primarily East Coast working hours
• Comprehensive health, dental, and vision coverage
• Unlimited PTO and sick leave
• 401(k) with company match
• Parental leave
• Home office / work-from-home stipend