Senior SEO & AEO Manager
Babylist
USA (Remote)
$144K/yr - $192K/yrIn-houseFull-timeSenior level
2 hrs ago
SEO / GEO Strategist and Digital Marketing
Harris County, TX (On-site)
$70K/yr – $85K/yrMid Level3+ years expFull time
Posted 5 days ago
Job Summary
Own the end-to-end SEO program for SpaceManager Closets, leading strategy, keyword, content, and local/AI search initiatives to grow organic visibility and qualified leads.
- Own the end-to-end SEO program across strategy, content, and local/AI initiatives
- Drive organic visibility, traffic, and qualified leads for SpaceManager Closets
- Align with sales and production teams to showcase projects and customer stories
Job Description
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search visibility, website traffic, and qualified lead generation.
- Conduct keyword research targeting high-intent searches related to custom closets, walk-in closets, garage storage, pantries, and other home organization solutions.
- Optimize website pages, blog posts, landing pages, titles, meta descriptions, internal links, and other on-page SEO elements.
- Identify and implement technical SEO improvements, including site structure, indexing, schema markup, and page performance.
- Track performance using Google Analytics 4, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Develop strategies to improve SpaceManager Closets' visibility in AI-powered search experiences, including ChatGPT, Google AI Overviews, Gemini, Perplexity, and other emerging platforms.
- Structure and optimize website content to improve its likelihood of being discovered, understood, cited, or recommended by AI search engines.
- Build authoritative, informative content that answers homeowners' questions about custom closets, pricing, design, materials, and installation.
- Monitor brand visibility across AI platforms and identify opportunities to improve recommendations, mentions, and citations.
- Stay current with developments in SEO, AI search, GEO, and evolving consumer search behavior.
Requirements
- 3+ years of experience in SEO, digital content marketing, or a closely related role.
- Demonstrated success improving organic search traffic, keyword rankings, and lead generation.
- Strong understanding of on-page, technical, and local SEO best practices.
- Familiarity with AI-powered search, Generative Engine Optimization (GEO), and emerging search trends.
- Excellent writing, editing, research, and storytelling skills.
- Experience creating SEO-optimized blog articles, service pages, and landing pages.
- Proficiency with Google Analytics, Google Search Console, and SEO research tools such as SEMrush or Ahrefs.
- Experience working with content management systems and publishing website content.
- Ability to work independently, manage multiple projects, and consistently meet deadlines.
- Strong analytical skills and an understanding of how marketing activities contribute to business growth.
Preferred
- Experience marketing home improvement, remodeling, interior design, residential construction, or other local service businesses.
- Experience with HubSpot Marketing Hub, including email marketing, automation, and reporting.
- Experience implementing structured data and technical SEO improvements.
- Familiarity with Google Business Profile optimization and multi-location or geographic SEO strategies.
- Experience using AI-powered content research, writing, and optimization tools.
- Familiarity with conversion rate optimization and lead generation funnels.
- Basic graphic design or content creation skills using tools such as Canva.
SpaceManager Closets
SpaceManager Closets is a Houston-based custom home organization company specializing in the design, manufacturing, and installation of custom closets, garage storage systems, Murphy beds, home offices, pantries, laundry rooms, entertainment centers, and other storage solutions.We help homeowners create spaces that are more functional, beautiful, and organized. From the initial design consultation to manufacturing and installation, our team works to deliver a professional, well-managed experience and a finished product that fits the way each customer lives.Our process combines thoughtful design, advanced 3D CAD software, local manufacturing, and trained installation teams. Customers are able to see and refine their design before it is manufactured, and each system is produced in our Houston facility using computer-controlled equipment and proven production methods.SpaceManager Closets also partners with builders, remodelers, designers, architects, and other trade professionals who need a dependable local partner for custom home organization systems. We support projects ranging from individual homes and remodels to model homes, production builder programs, and larger multi-home opportunities. Our team understands the importance of accurate plans, clear communication, jobsite coordination, schedule reliability, and consistent quality.At SpaceManager Closets, we believe organized spaces make everyday life better. We are proud to serve Houston homeowners and trade partners with custom solutions built around quality, service, and long-term relationships.Learn more at (http://www.spacemanager.com).
Salaries
Posted range
$70K/yr – $85K/yr
Taken straight from the job posting.
The middle of this range ($78K) is in line with the median base salary for SEO Strategist roles in the United States ($76K).
SEO Strategist median pay in the United States
Most pay falls between $69K and $82K. Based on 59 salaries.
Links
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