Responsibilities

• Video production + creative execution
• Lead video production process focusing heavily on post-production including concepting, scripting, storyboarding and filming as needed.
• Produce high-quality content such as: Interviews, short-form and social video series, motion graphics, animations and GIFs, event and conference video content
• Multimedia strategy + systems development
• Develop and maintain a corporate multimedia strategy and annual roadmap
• Build scalable video and motion design systems, including standard workflows and templates for recurring content
• Define EXP’s motion brand identity, including animation style, typography, transitions and graphic elements
• Establish production standards, file structures and naming conventions and governance workflows
• Business development + marketing support
• Partner with business development teams to create custom multimedia assets for proposals and pursuits
• Support firmwide marketing initiatives with strategic video content
• Identify opportunities where multimedia enhances client engagement and storytelling impact
• Analytics + performance optimization
• Track and report on multimedia performance across platforms
• Establish KPIs for engagement and effectiveness
• Provide insights and recommendations to improve content performance and strategy
• Asset + library management
• Lead firmwide photography and video asset planning and capture
• Maintain a centralized, organized multimedia library as part of our larger digital asset management system
• Proactively identify gaps and coordinate asset creation or sourcing that support initiatives across EXP?
• Cross-functional collaboration
• Collaborate with Corporate Marketing, Corporate Communications and teams across EXP to align multimedia efforts with broader campaigns and business priorities
• Mentorship + team development
• Mentor and support junior designers
• Provide guidance on production techniques, storytelling and best practices
• Contribute to future team structure and resourcing strategies
• Vendor + resource management as needed
• Build and maintain a regional video production/vendor resource library for regions across North America