Senior Vice President, Branded Content - FOX Creator Studio

Los Angeles, CA (On-site)

$296K/yr – $350K/yrSenior Level15+ years expFull time

Posted 2 months ago

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Job Summary

Own and scale FOX Creator Studio's branded content by building advertiser-friendly formats, partner-ready sellable products, and a replicable playbook that aligns creator narratives with brand goals across ad sales and partnerships.

  • Lead branded content strategy and productization across creator formats and platforms.
  • Partner with Ad Sales to balance creative integrity with sponsorship revenue and sell-through.
  • Standardize opportunities, build playbooks, and drive advertiser-driven growth for a creator-led engine.

Job Description

Responsibilities
  • Lead the branded content strategy for FOX Creator Studio across creator partnerships, original formats, and franchise development
  • Work with creators to make their formats more bankable for advertisers and sponsorships, shaping shows that integrate seamlessly with brand partnerships
  • Partner with Ad Sales to develop high-quality sponsorships, custom integrations, and branded entertainment packages that balance creative integrity and commercial goals
  • Collaborate with creators and development teams to shape advertiser-friendly concepts that align audience resonance with brand objectives
  • Build scalable branded content frameworks, playbooks, and best practices across the studio
  • Standardize branded opportunities across repeatable creator formats to improve sell-through, integration quality, and long-term commercial value
  • Develop relationships with brands, agencies, and marketing partners to identify new business opportunities and support a creator-driven engine for advertisers, creators, and FOX IP
  • Drive revenue back to the business through branded partnerships, monetization strategies, and scalable deal execution
  • Work in heavy coordination with Ad Sales to align branded content opportunities with advertiser demand and revenue goals
  • Lead the productization and scaling of sellable advertising and sponsorship products across creator formats and platforms
Requirements
  • 15+ years of experience in branded content, media partnerships, advertising, entertainment marketing, studio development, or related fields
  • Experience working cross-functionally with Ad Sales teams in a revenue-driven environment
  • Bachelor’s degree in Marketing, Communications, Media, Business, or a related field, or equivalent practical experience
  • Proven track record in developing and executing creator-led or talent-driven branded entertainment at scale
  • Deep understanding of advertiser needs, sponsorship strategy, and the balance between commercial objectives and authentic storytelling
  • Strong relationships across brands, agencies, creators, and platform ecosystems
  • First-hand experience with YouTube and social platforms, including developing and delivering pitch presentations
  • Exceptional collaboration, communication, and presentation skills with the ability to align creative, production, sales, and executive stakeholders around a shared vision
  • Proven ability to lead multidisciplinary creative teams and drive projects from concept through execution in fast-paced environments
  • Skilled at managing multiple high-profile creative initiatives simultaneously while maintaining quality, efficiency, and business impact
  • Willingness to travel as needed
  • Regular, on-site attendance at the workplace for five (5) days per week is an essential function of the position.
Benefits
  • medical/dental/vision
  • insurance
  • a 401(k) plan
  • paid time off
  • other benefits in accordance with applicable plan documents
Fox Entertainment logo

Fox Entertainment

FOX Entertainment, a premier national television broadcaster, is renowned for its combination of appealing primetime entertainment and powerful sports programming. It delivers 15 hours of weekly primetime programming to 208 local market affiliates, reaching approximately 99.9% of all U.S. television households. Among 18- to 34-year-olds, FOX has ranked among the top two networks in primetime entertainment for the past 23 years.

Los Angeles, California, USA
1.4K employees (617 in marketing)

Traffic Signals

Monthly Visitors
180.7K
Traffic Source Mix
Search
28.4%
Direct
44.8%
Referral
11.3%
Social
15%
Paid
0.4%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
405 (29% of company)

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