Senior Vice President, Brand Strategy

New York City, NY (Hybrid)

$180K/yr – $300K/yrSenior Level8+ years expFull time

Posted 5 weeks ago

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Job Summary

Brand Strategy ownership for healthcare with a focus on translating insights into clear brand direction and client-ready storytelling.

  • Own the brand strategy direction and storytelling across key brands.
  • Translate market research into inspiring briefs and client framing to shape creative work.
  • Lead thought leadership, mentor the team, and drive high-quality strategic output for pitches and client partnerships.

Job Description

Responsibilities

  • Guide the strategic direction of key brands, ensuring all work is rooted in strong positioning and clear brand storytelling
  • Partner with creative, account, and cross-functional teams to develop brand and communications strategies
  • Identify and develop meaningful insights that inform creative thinking and brand direction
  • Lead the development of inspiring creative briefs and deliver clear, compelling briefings
  • Act as a senior strategic voice with clients, helping frame business challenges and opportunities
  • Collaborate with clients on market research and insight generation
  • Contribute to new business efforts and play a key role in pitch development
  • Mentor and develop junior members of the strategy team
  • Provide thought leadership and elevate the overall quality of strategic output across the business

Requirements

  • 8+ years of planning experience, with a strong foundation in brand strategy
  • Strong background in brand strategy, ideally within healthcare or pharmaceutical marketing
  • Experience working across HCP and patient audiences
  • Excellent communication and storytelling skills, both written and verbal
  • Ability to translate complex information into clear, actionable insights
  • Strong analytical thinking and problem-solving skills
  • Collaborative and team-oriented approach
  • Proven leadership experience managing and developing teams
  • Confident working with senior clients and presenting strategic perspectives
  • Creative thinker with a passion for building compelling brand narratives

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parential and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Razorfish Health logo

Razorfish Health

Razorfish Health is a full-service agency built for the modern age of medicine. Our driving purpose is to help healthcare providers and patients make better connections for better outcomes. We do so with a foundation that is simple and strong. Deep science. Data-driven strategy. Creative storytelling. All to move customers to make the best decisions. Together, we can shape how medicine is practiced today, for a better and healthier tomorrow

Founded in 2010
Philadelphia, Pennsylvania, USA
267 employees (96 in marketing)

Traffic Signals

Monthly Visitors
2.9K
Traffic Source Mix
Search
28.8%
Direct
46.5%
Referral
5.8%
Social
17.4%
Paid
1.5%

Headcount Trend

Current headcount: ~267

Marketing Team

Marketing Team Size
55 (21% of company)
Marketing Roles Posted (Last 30 Days)
1