Senior Sports Marketing Manager

Boston, MA (On-site)

$75K/yr – $101K/yrSenior Level5+ years expFull time

Posted 9 days ago

Job Summary

Own activation plans for athlete partnerships and drive end-to-end programs across brand moments, with cross-functional collaboration and athlete servicing.

  • Lead day-to-day partnership management with athletes and ensure contractual obligations are met
  • Align with marketing and product teams to scale initiatives

Job Description

Responsibilities

  • Build and maintain a comprehensive activation plans for athlete partners for ongoing engagement around milestones, key brand moments, global events, product launches and seasonal priorities.
  • Resolve conflicts and troubleshoot issues quickly, maintaining strong partner satisfaction and retention.
  • Proactively manage up by keeping leadership informed of partnership plans and requests, aligning expectations, potential risks and providing timely updates on key initiatives.
  • Collaborate with Product, Global Marketing Teams, Global Business Units, Regional Account Marketing Teams, Creative Channels and Communications to operationalize and scale partner initiatives.
  • Work with integrated marketing channels to formulate the consumer journey, media plan, retail strategy and social rollout for signature collections and player capsules to internal and external stakeholders.
  • Formulate detailed recaps with internal channels to communicate campaign wins and growth opportunities in connection to signature franchises, key initiatives and events.
  • Led the day-to-day partnership management with PUMA Basketball athletes. This includes but is not limited to:
  • Ensure athletes have a constant flow of the right product. This includes both on court and off court product.
  • Work with each athlete to understand their performance basketball product needs as well as their off the court style preferences.
  • Build and maintain relationships with talent management representatives and industry contacts.

Requirements

  • Bachelor’s Degree in relevant field of study
  • 5+ experience in sports marketing, athlete servicing, partnerships, etc. in high-growth or global brand environments
  • Strong organizational, problem solving, time management skills.
  • Proven ability to manage multiple projects effectively and with desired end results is important
  • Proven leadership experience with cross-functional teams.
  • Ability to work collaboratively with multiple stakeholders
  • Exceptional written and verbal communication skills; strong executive presence and stakeholder management experience with athletes, agents, and senior leaders
  • Extensive knowledge on the basketball community—from grassroots to professional
  • Passionate about sport and sport culture
  • Domestic & International Travel - 40%

Benefits

  • Bonus
  • Benefits
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Berlin, Berlin, DEU
4 employees (3 in marketing)

Salaries

Posted range

$75K/yr – $101K/yr

Taken straight from the job posting.

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Senior Sports Marketing Manager

PUMA · Boston, MA · On-site