Drive market and solution marketing for CPQ in manufacturing, with a focus on enterprise buyers and long sales cycles.

• Lead market and customer research focused on manufacturing audience groups, including discrete and engineer-to-order manufacturers.
• Develop a deep understanding of manufacturing ERP environments and adjacent systems (PLM, CRM) and how CPQ fits into complex solution stacks.
• Analyze competitive solutions, buyer needs, and industry trends to inform solution positioning and go-to-market priorities.
• Leverage approved AI tools to synthesize research, analyze data, and scale insights across the marketing and sales organization.
• Own positioning, value propositions, and messaging for CPQ solutions, with a focus on enterprise buyers, complex buying committees, and long sales cycles.
• Articulate how CPQ solves high-value manufacturing challenges such as product complexity, pricing accuracy, quoting speed, and ERP integration.
• Translate technical capabilities into outcome-oriented messaging that resonates with executives, operations leaders, sales teams, and IT stakeholders.
• Ensure solution messaging is consistent across marketing, sales, and customer-facing touchpoints.
• Partner closely with enterprise sales representatives, solution consultants, and sales leadership to support complex deal cycles.
• Develop and maintain high-impact enablement assets including solution overviews, pitch decks, battlecards, FAQs, and objection-handling tools.