Legal SEO Content Editor
Rankings.io
St. Louis, MO (Remote)
Full-timeMid level2+ years exp.
11 hrs ago
Senior SEO Strategist
Arlington, VA (On-site)
Salary Not AvailableSenior Level5+ years expFull time
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own SEO strategy at scale by setting the roadmap across technical, content, and authority, tying traffic and revenue to KPIs, and embedding SEO in product and tech decisions.
- Own and define the SEO strategy and roadmap across technical, content, and authority initiatives.
- Drive the technical SEO roadmap in collaboration with Product and Tech and scale through automation and AI workflows.
- Mentor junior team members and connect SEO outcomes to business impact through cross-functional collaboration.
Job Description
Responsibilities
- Own and define the SEO strategy and roadmap, based on impact vs. effort
- Drive a holistic SEO strategy across technical, content, and authority initiatives
- Set KPIs and track performance against traffic, revenue, and acquisition goals
- Own competitor and market analysis to identify growth opportunities
- Drive the technical SEO roadmap in collaboration with Product and Tech
- Ensure SEO is proactively integrated into product, tech, and content decisions
- Lead keyword research and search intent analysis
- Collaborate with Content on strategy and optimization efforts
- Oversee on-page, technical, and off-page SEO, including audits and link-building
- Drive scalability through processes, automation, and AI workflows
Requirements
- 5+ years of experience in SEO, preferably within e-commerce
- Strong expertise across technical SEO, content, and on-page optimization
- Deep technical SEO knowledge (site structure, performance, indexing)
- Experience with complex SEO initiatives (e.g., localization, page speed, large-scale sites)
- Hands-on experience with tools such as Google Search Console, Ahrefs, SEMrush, or similar
- Proven ability to drive organic growth and connect SEO to business impact
- Experience with competitor and market analysis
- Strong analytical and data-driven mindset
- Experience or interest in AI, automation, and scalable SEO workflows
- Strong collaboration skills and ability to influence cross-functional teams
Preferred
- Experience working with AI tools and automation in SEO workflows
- Experience in fast-growing or performance-driven e-commerce environments
- Previous experience mentoring or leading junior team members
- Familiarity with CMS platforms used in e-commerce
- Enjoy owning strategy while staying close to execution
- Are passionate about SEO and the evolving search landscape
- Like combining data, creativity, and technology to drive growth
- Thrive in a fast-paced, collaborative, and entrepreneurial environment
Benefits
- generous vacation allowance
- comprehensive health benefits
- a culture that supports both balance and ambition
- collaborative environment where people support each other
- open and inclusive culture that values individuals
Haypp Group
The Haypp Group is spearheading the global transformation from smoking to healthier product alternatives. With origins in Scandinavia our extensive experience from pioneering markets in smoke free alternatives, as well as being a leader in the e-commerce sector, we now fully take our vision to a global scale. With 10 e-commerce brands, the Haypp group is present in over 7 countries where we serve more than 790 000 consumers.
Traffic Signals
Monthly Visitors
21.5K
Traffic Source Mix
Search
46.3%
Direct
33.2%
Referral
6.7%
Social
12.7%
Paid
1.1%
Headcount Trend
Current headcount: ~258
Marketing Team
Marketing Team Size
51 (20% of company)
Median Career Experience
16 years
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
1
