💥 B2B Tech | Strategy + Storytelling + Leadership

The Role 

We’re looking for a Senior PR Director with 9–12 years of experience who can see the big picture and still loves to land a great story. You’re the kind of leader who blends creativity, precision, and operational discipline — someone who can turn ideas into impact across clients, teams, and the broader PR landscape.

At The Colab, we don’t do cookie-cutter PR. We partner with founders and future-of-everything brands to build visibility that matters — and shows up in ChatGPT 😉. As a Senior Director, you’ll drive account strategy, mentor teams, shape narratives that hit business goals, and uphold a high bar for quality across everything we ship.

You’ll join a team that values autonomy, speed, and substance over hierarchy and noise.

What You'll Be Doing

🧭 Set Strategy & Lead Accounts – Oversee a portfolio of B2B tech clients, guiding overall PR direction and ensuring programs deliver real business impact

📰 Own Story Development & Pitching – Craft differentiated narratives that break through across business, tech, and trade media

🤝 Deepen Media Relationships – Cultivate trusted relationships with reporters and editors; help the team build meaningful media networks

✍️ Drive Editorial Excellence – Partner with our editorial team to shape bylines, op-eds, and thought leadership content that reads like journalism — not fluff

🎙️ Elevate Executive Visibility – Prep founders and C-suite leaders for media, events, and panels; manage message alignment and performance

🏆 Lead Awards & Speaking Strategy – Identify key opportunities and oversee high-impact submissions that strengthen client credibility

📈 Measure & Report Impact – Monitor coverage, extract insights, and connect PR wins to tangible business outcomes

👥 Develop & Mentor Teams – Guide PR Managers, AEs, and Coordinators; provide feedback that sharpens craft and confidence

🤝 Strengthen Client Partnerships – Lead QBRs, manage escalations, identify upsell opportunities, and ensure long-term client trust

🎯 Support Business Growth – Contribute to new business proposals, strategy sessions, and thought leadership for The Colab brand

You'll Thrive Here If:

✅ Have 9–12 years of PR agency experience, including leadership of B2B tech accounts

✅ Know how to build and execute smart, integrated comms strategies — not just press outreach

✅ Can coach and inspire teams while still rolling up your sleeves when needed

✅ Think in headlines and proof points, not vanity metrics

✅ Are organized, metrics-minded, and deadline-reliable — you run tight, efficient programs

✅ Communicate with clarity, warmth, and confidence across clients, media, and teams

✅ Want to grow into AVP or VP-level leadership, helping shape how modern PR is defined

Nice to Haves:

✨ Experience in AI, SaaS, cybersecurity, supply-chain tech, or climate tech

✨Familiarity with tools like MuckRack, Asana, Slack, Google Workspace, and beehiiv

✨Comfort building LLM-optimized visibility strategies (yep, we’re serious about AI)

The Perks:

🖥️ New Laptop – Delivered before Day 1, so you’re set up for success

🏥 Employer-Sponsored Medical, Dental & Vision – Comprehensive coverage to support you and your family

💰 401(k) – Invest in your future with long-term financial support

🧘‍♀️ Wellness Stipend – Gym, pilates, yoga, Peloton—we support what supports you

🎓 Learning Fund – Yearly stipend for books, courses, or certifications

🌴 Ample Time Off + Extended Holidays – Rest is encouraged, not judged

🌍 Purpose-Driven Clients – Every account has real-world impact

🧠 Industry-Leading Mentorship – Learn from top minds in PR, AI, and storytelling

🏡 Remote-First Culture – No micromanaging—just trust, results, and Slack emojis

🧑‍🤝‍🧑 Small Team, Big Respect – We work hard and treat each other like adults

📵 No-Meeting Fridays – Deep work > Zoom fatigue. Protect your focus

About The Colab

We’re not your average agency - intentionally. The Colab is the anti-agency PR firm built for modern technology companies and the people who want to do the best work of their careers.

We partner with founder-led brands, fast-growing startups, and category-defining teams shaping what’s next across AI, cybersecurity, healthcare, fintech, and enterprise tech.

Our model is different by design: senior teams, no bloated hierarchies, no spray-and-pray pitching, and no micromanagement. We move fast, think strategically, and care deeply about producing work that actually matters.

Our thing? Smart storytelling, top-tier media, modern visibility strategy, and helping companies become impossible to ignore - everywhere from headlines to ChatGPT.