Responsibilities

• Responsible for contributing to the development of and executing strategy for the functional area
• Develop media strategy and recommendations under supervisor guidance
• Present media plans and provide plan maintenance including objectives/strategies and updates
• Maintain stewardship of reports including competitive analysis using Strategy software to assess media schedules of competitors, interpret data and draw conclusions
• Prepare flowcharts and budgets for media plan development and maintenance
• Prepare and issue buying specs and guidelines to buyers including delivery goals and budgets for use in negotiations
• Review and verify media buys to ensure proper execution
• Meet with vendor community to analyze value and applicability of media channels for client media plan

Requirements

• B.A. or B.S., preferably in Marketing, Advertising, or related field
• 2+ years of experience in media planning/strategy
• Agency experience highly preferred
• Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and
• Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI
• Strong knowledge of cross-channel media, with a drive for curiosity and passion for client’s business
• Demonstrate ability to learn new propriety software and processes quickly and proficiently
• Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation
• Detail-oriented, good follow through, able to multi-task, and work well under tight deadlines in a fast-paced environment
• Meet client and internal deadlines and obligations

Benefits

• medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.