Senior Paid Media Strategist

USA (Remote)

$85K/yr – $100K/yrSenior Level4+ years expFull time

Posted 2 months ago

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Job Summary

Drive data-driven paid media strategy and execution across multi-platform channels for agency clients, owning planning, optimization, reporting, and client relationships.

  • Primary ownership: Lead integrated paid media campaigns across Google, Microsoft, Meta, TikTok, and emerging platforms with budget responsibility.
  • Must-have: 4+ years in paid media, agency background, and analytics proficiency.
  • Standout: Mentors others, leads planning sessions, and builds client trust with data-driven insights.

Job Description

{"Responsibilities":"

Responsibilities

  • Plan, develop, and execute advanced integrated, multi-platform paid media strategies across Google Ads, Microsoft Ads, Meta Ads, TikTok, and emerging platforms, tailored to client needs and goals, ensuring top-tier results within allocated budgets and timeframes.
  • Measure and report on campaign performance, including lead trends/revenue, budget allocation, and quality of search terms. Create insightful, action-oriented monthly reports, clearly communicating performance and strategic recommendations to clients.
  • Collaborate with the immediate team and cross-departmentally on integrated marketing strategies aligned with client business goals.
  • Demonstrate knowledge and understanding of clients' business priorities, translating them into strategies to deliver qualified leads and/or sales for Clients.
  • Conduct in-depth competitor and audience analysis to inform campaign strategies and identify market opportunities.
  • Meet expectations of timelines, communication, results and meaningful deliverables to contribute to company and team retention goals.
  • Exemplify strong communication skills, instilling confidence with clients through trust building interactions to strengthen and maintain client relationships.
  • Grow business acumen by exploring client industries, staying on top of trends, and using insights to drive smarter strategies.
  • Be accountable to outlined client, team, and company targets for individual performance and portfolio of accounts, reporting on metrics as they relate to company goals.
  • Stay informed about the latest digital marketing trends, including algorithm shifts, industry updates and platform changes. Continuously enhance knowledge independently and through ongoing training to build credibility with teammates and clients.
OuterBox logo

OuterBox

At OuterBox, we believe growth is oxygen. We think outside the box to grow our clients' businesses through digital marketing. Growth is the backbone of every client partnership and the power behind maintaining a solid team. We're a top-rated performance marketing agency offering website design and development, SEO, paid media, CRO, email marketing, eCommerce strategies, marketing analytics, and more. Since 2004, we've helped hundreds of B2B and B2C businesses grow their revenue and operations. We've also helped nurture digital marketing experts through various career stages.We're all in, all the time. That means we pour our integrity, strategies, hard-earned industry know-how, and genuine care for your success (client or team member) into everything we do. We deliver what your business needs to thrive online, driving leads and revenue. And when you're part of the OuterBox team, you know you're at a place that celebrates your uniqueness and supports your professional development. So whether you're a future client or team member, you get the picture—at OuterBox, we deliver results-driven online marketing with a people-first culture that grows business revenue.

Founded in 2004
Akron, Ohio, USA
347 employees (173 in marketing)

Headcount Trend

Current headcount: ~347

Marketing Team

Marketing Team Size
139 (40% of company)
Marketing Roles Posted (Last 30 Days)
5