Responsibilities

• Directly build, manage, and optimize campaigns within Google Ads, Microsoft Ads, and Facebook Ads (Meta).
• Perform daily account pacing, bid strategy adjustments, ad copy creation, general optimizations, and budget reallocations based on client ROAS/CPA targets.
• Maintain exceptional account hygiene and proactively implement A/B tests for creatives, landing pages and new campaign tactics.
• Serve as the lead point of contact for your book of clients, taking full ownership of their success and growth.
• Lead monthly and bi-weekly client calls to present performance results, explain the "why" behind the data, and pitch go-forward strategies.
• Translate high-level client business objectives into actionable paid media tactics.
• Analyze data across multiple platforms to extract actionable insights.
• Create budget allocations with data-based rationale to help clients responsibly scale their media spend.

Requirements

• 4+ years experience directly managing Google Ads and Meta campaigns (agency experience highly preferred)
• Proven track record of independently managing client relationships and leading strategy calls
• Advanced proficiency in Excel/Google Sheets (pivot tables, vlookups, pacing trackers)
• Deep understanding of SEM, paid social best practices, and the broader digital advertising landscape
• Excellent verbal and written communication skills—you must be able to explain complex media metrics to non-technical clients
• Extremely detail-oriented with the ability to work independently in a fully remote environment.

Preferred

• Experience with the Google Marketing Platform (GMP) suite
• Direct experience working with hotel/travel clients
• Familiarity with SEO principles, graphic design/ad creation tools, and utilizing AI tools for digital marketing efficiency.

Benefits

• 401(k) matching
• generous Paid Time Off (PTO)
• medical compensation coverage
• Flexible, fully remote work environment (company based in Greater NYC)