Responsibilities

• Owning media strategy and defining next steps to meet client objectives.
• Collaborating with creative teams to assess performance and guide next-generation creative strategy.
• Auditing accounts to ensure implementation of best practices and identifying areas for improvement.
• Building strong client relationships and demonstrating consultative, solution-oriented communication.
• Engaging with platform partners to gather insights and advocate for better support and collaboration.
• Developing and maintaining systems, processes, and shared resources to support cross-channel media operations.
• Embracing and applying adQuadrant’s omni-channel performance marketing approach.
• Demonstrating a proactive, test-and-learn mindset to continuously improve performance and strategy.
• Leading campaign performance analysis and using data to inform strategic direction and optimizations.
• Translating AI insights into actionable strategies and clearly communicating them to clients and internal stakeholders.

Requirements

• Bachelor’s degree in Marketing, Data Science, or a related quantitative discipline; advanced degree a plus
• 4+ years of experience managing paid media across Meta, TikTok, Pinterest, or similar platforms
• At least one current paid media certification (e.g., Meta Blueprint, TikTok Academy)
• Deep understanding of auction-based media buying and strategies to scale profitably
• Strong grasp of ad targeting methodologies, performance optimization, and iterative testing
• Familiarity with AI-powered marketing tools (e.g., predictive analytics, automated bidding, generative creative testing)
• Experience leveraging machine learning models to inform media mix, creative decisioning, or performance forecasting
• Comfortable interpreting outputs from AI tools and translating them into actionable strategy
• High proficiency in Microsoft Excel (pivot tables, lookups, etc.) and performance reporting platforms
• Fluent in mathematical and statistical concepts with strong critical thinking skills

Nice to Have

• additional expertise with TikTok Shop, Snapchat, or LinkedIn is a strong plus
• Advanced degree is a plus
• At least one current paid media certification (e.g., Meta Blueprint, TikTok Academy) as a nice-to-have

Benefits

• Excellent Health Benefits (health, dental, vision, and life insurance)
• 401K + 4.5% Match
• Unlimited Vacation Policy
• 2PM Fridays, Every Friday
• An extremely supportive and fun company culture