Responsibilities

• Write and edit high-quality marketing copy across channels, including:
• Website pages, landing pages, and product messaging
• Email campaigns, social copy, and ads
• Blogs
• Event, webinar, and campaign messaging
• Write clear, compelling, and high-performing sales and marketing emails, including nurture sequences, campaign promotions, and event audience acquisition campaigns
• Own and evolve brand voice, tone, and messaging guidelines.
• Lead messaging frameworks for key initiatives, launches, and thought leadership.
• Champion the narrative of IANS’s evolution into a security Intelligence Platform, translating our shift to a data-as-a-service model into messaging that resonates with security leaders.
• Bring an AI-first mindset to the work — using AI tools as a force multiplier to accelerate ideation, drafting, and testing without sacrificing quality or brand voice.

Requirements

• Bachelor’s degree in marketing, Communications or related field
• 8+ years of experience in marketing writing or copywriting
• AI-first mindset — fluent with AI writing, research, and ideation tools, and driven to use them as a force multiplier for speed and quality
• Experience writing to security & IT leaders
• Proven ability to write for multiple audiences and stages of the funnel.
• Experience working with complex, technical, or B2B subject matter.
• Experience communicating platform, product, or business-model transformations (e.g., SaaS, data-as-a-service) to enterprise or technical audiences is a plus
• Strong editing skills and a high bar for clarity, structure, and quality.
• Deep understanding of brand storytelling and messaging strategy.
• Ability to manage multiple projects and deadlines in a fast-paced environment.