Senior Marketing Proposal Coordinator

Alpharetta, GA (Hybrid)

$60K/yr – $85K/yrSenior Level7+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the end-to-end proposal engine, from SME ownership to production and win-ready storytelling across RFPs, RFIs, and RFQs for a design-led practice.

  • SME ownership: develop deep practice knowledge, competitive differentiators, and client value messaging.
  • Pursuit and RFX leadership: orchestrate kickoff, timelines, roles, and Go/No Go decisions to accelerate winning communications.
  • Proposal production: manage content creation, design, formatting, and closeout for high quality, persuasively packaged responses.

Job Description

Responsibilities - Establish Subject Matter Expertise (SME): You will immerse yourself in your aligned practice, becoming an SME around practice mission, portfolio, services and offerings, market drivers and trends, key competitors, key clients, value proposition and practice differentiators, key stats and awards/recognition. - Drive the Pursuit Process: You will assemble the pursuit team for kickoff, set and maintain the schedule, assign team roles and responsibilities, and manage deadlines and deliverables, setting milestones along the way. The key is working with the pursuit team to quickly understand what is necessary to communicate our value proposition and key differentiators. - RFX Analysis: Review/analyze in-bound proposal requests (such as RFP, RFQ, EOI, SOA, etc.) to develop a clear understanding of mandatory and point-rated criteria, as well as information required to inform Go/No Go conversations. - Project Management: Manage proposal schedules, milestones, and deadlines, coordinating with cross-functional teams, tracking progress, and ensuring timely submissions. - Proposal Closeout: Assist with internal proposal debriefs and other proposal close-out activities, report on proposal metrics as required. - Produce/create RFP/RFI/RFQ responses: This includes proposals, presentations, capabilities books, qualifications packages, case studies (in collaboration with Brand Marketing and Practice Leadership), resumes, boilerplate pieces and any other business development tools. - Proposal Development: Lead the end-to-end proposal development process from kick-off to post submission closeout. This will include being responsible for knowing where to find boilerplate, creating new content, and graphic design to produce high-quality, persuasive, and visually compelling proposals. - Content Creation: Tailor proposals and graphics to address the unique needs and preferences of each client, while staying on-brand, and conveying win themes and selling points. This will include finding and tailoring existing content, adapting existing resumes, project descriptions and boilerplate information. - Graphic Design Expertise: Create visually engaging graphics, illustrations, infographics, and layouts to enhance the visual appeal and clarity of proposals, presentations, and other marketing materials. - Formatting and Proofreading: Maintain a keen eye for detail by meticulously proofreading and formatting documents, ensuring they are error-free and consistent with the company's corporate messaging and branding guidelines, as well as being fully compliant with client requirements. - Support your fellow Sales Marketing Coordinators: While Senior Marketing Coordinators are aligned with a practice, we work together as a team to fill in gaps, connect the dots, and complete any departmental initiatives. - Continuous Improvement: Stay current on industry best practices, proposal trends, and emerging design techniques to enhance the quality and effectiveness of proposals and marketing materials.
NELSON Worldwide logo

NELSON Worldwide

NELSON is an award-winning firm delivering architecture, interior design, graphic design, and brand strategy services that transform all dimensions of the human experience, providing our clients with strategic and creative solutions that positively impact their lives and the environments where they work, serve, play, and thrive. Our collective network includes more than 800 teammates in 20 offices, combining industry experience, service expertise, and geographic reach to deliver projects across the country and around the world. You can also follow NELSON at:Twitter: @NELSONworldwideInstagram: @NELSONworldwideFacebook: @NELSONworldwide

Founded in 1977
Minneapolis, Minnesota, USA
1K employees (323 in marketing)

Traffic Signals

Monthly Visitors
21.5K
Monthly Google Ads Budget
$39
Traffic Source Mix
Search
40.8%
Direct
50.3%
Referral
5%
Social
1.7%
Paid
1.9%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
22 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$18M
Last Raise
$18M
Private Equity, 9 years ago

Funding History

  • Jan 2017
    Private Equity • $18M

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