Responsibilities

• Lead the Division marketing strategy and execution in partnership with the CMO, Division Leader, and Sales leadership to drive profitable growth, market share, and customer engagement.
• Own localized go-to-market plans that accelerate product launches, product adoption, customer acquisition, dealer retention, and loyalty.
• Serve as an extension of Dealers,’ Retailers’ and Distributors’ marketing programs, collectively and collaborative working together to help build both their businesses and Pentair’s brand in their respective markets driving awareness, conversion, and revenue.
• Lead and develop Regional Marketing and Loyalty Marketing teams, fostering a high-performance culture grounded in accountability, collaboration, and commercial impact.
• Partner closely with Division and Regional Sales leaders to identify growth opportunities, prioritize investments, and execute customer-focused growth plays across key markets and accounts.
• Own regional demand generation, dealer activation, events, education programs, co-op marketing, merchandising, sponsorships, and sales enablement initiatives that influence revenue growth and customer loyalty.
• Serve as the primary connection between the field and Marketing Centers of Excellence, ensuring brand consistency while delivering localized solutions that meet customer and market needs.
• Champion the dealer, distributor, and customer experience by leveraging insights, loyalty programs, training, communications, and marketing programs that increase engagement and share of wallet.
• Manage the Division marketing budget and resources, ensuring investments are aligned with strategic priorities and deliver measurable business outcomes.
• Use a customer-segmented, account-based approach to prioritize marketing investment by region, dealer opportunity, customer type, and growth potential.

Requirements

• Bachelor’s degree in marketing, business, communications, or a related field required. MBA preferred.
• 10+ years of progressive marketing experience, ideally in B2B, B2B2C, channel, dealer, distribution, field marketing, customer marketing, demand generation or commercial marketing roles.
• 3 to 5+ years of leadership experience, with demonstrated ability to lead dispersed, cross-functional, or field-based teams.
• Experience working in two-step distribution, dealer networks, franchise models, contractor channels, building products, automotive, HVAC, home services, industrial products, pool and outdoor living, consumer durables or other adjacent B2B2C ecosystems strongly preferred.
• Proven experience building and executing go-to-market plans, product launch activation, growth campaigns, field marketing programs, customer acquisition programs, and retention strategies.
• Experience partnering closely with Sales and commercial leaders to align marketing activity with revenue, share-of-wallet, adoption, and customer growth goals.
• Experience managing budgets, agencies, vendors, events, local media, sponsorships, co-op programs, or MDF-like programs.
• Strong understanding of CRM, lead management, marketing automation, data-driven campaign measurement, and performance reporting.
• Experience using customer insights, segmentation, VOC, market trends, and competitive intelligence to shape marketing plans.
• Experience with loyalty, rewards, dealer advocacy, customer engagement, or preferred account-based marketing programs.

Preferred

• MBA preferred.
• Experience with loyalty, rewards, dealer advocacy, customer engagement, or preferred account-based marketing programs.

Benefits

• As a Pentair employee, you would enjoy a wide array of benefit options to help keep you and your family healthy and protected, health benefits, a generous 401(k), employee stock purchase program, disability benefits, life insurance, critical illness insurance, accident insurance, parental leave, caregiver leave, tuition reimbursement, plus paid time off and wellness programs to encourage a healthy work/life balance.