Responsibilities

• Develop and execute integrated marketing campaigns across channels to generate demand, nurture prospects and support pipeline growth
• Own messaging and positioning for our US lending products, ensuring clarity and consistency across all touchpoints
• Create and maintain high-impact marketing and sales collateral, including pitch decks, one-pagers, case studies and sector-specific materials
• Partner with the US Debt Finance team to understand commercial priorities, client needs and market opportunities, translating these into effective marketing activity
• Support sales teams with the materials, narratives and proof points they need to convert opportunities effectively
• Work with Growth, paid media and content specialists to plan and brief campaigns, defining audiences, messaging and objectives
• Collaborate with Commercial, Credit, Compliance and Legal to ensure all marketing output is accurate, on-brand and commercially sound
• Track and report on campaign and enablement performance, using data and feedback to continuously improve
• Contribute to the planning and delivery of client events and industry conferences

Requirements

• Proven experience in a senior marketing role within B2B, fintech or financial services
• Strong track record of planning and delivering multi-channel marketing campaigns
• Experience creating sales enablement materials and working closely with commercial teams
• Ability to translate complex products into clear, compelling messaging
• Confident managing multiple stakeholders across Sales, Compliance, Growth and senior leadership
• Strong project management skills and the ability to juggle priorities in a fast-moving environment
• A commercial mindset — comfortable working close to revenue and business targets
• This role requires at least 4 days per week in the office

Benefits

• 401k plan with Principal (ON match up to 4%)
• Medical Care (managed through Insperity) - employees can add their family to their plan if needed
• Dental & Vision bundle
• Insperity Health Savings Account Program - tax-advantaged for qualified health care expenses
• EAP
• 20 days Holiday