Senior Marketing Manager

Costa Mesa, CA (Unknown)

$100K/yr – $120K/yrSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own and scale a restaurant brand across openings, campaigns, and guest experiences by shaping positioning, driving multi-channel marketing, and building loyalty and private-event programs that connect with local communities.

  • Brand Strategy & Storytelling: Translate business goals into differentiated positioning, cohesive voice, and cross-platform campaigns (digital, social, PR, in-restaurant).
  • Growth & Activation: Lead integrated plans for openings, seasonal promotions, menu launches, and loyalty programs; optimize listings, website, SEO, CRM, and paid media to drive reservations, orders, and guest engagement.
  • Guest & Event Growth: Build community through social content, event marketing, and targeted messaging that converts inquiries into tours, bookings, and revenue.

Job Description

Own and scale a restaurant brand across openings, campaigns, and guest experiences by shaping positioning, driving multi-channel marketing, and building loyalty and private-event programs that connect with local communities.

  • Brand Strategy & Storytelling: Translate business goals into differentiated positioning, cohesive voice, and cross-platform campaigns (digital, social, PR, in-restaurant).
  • Growth & Activation: Lead integrated plans for openings, seasonal promotions, menu launches, and loyalty programs; optimize listings, website, SEO, CRM, and paid media to drive reservations, orders, and guest engagement.
  • Guest & Event Growth: Build community through social content, event marketing, and targeted messaging that converts inquiries into tours, bookings, and revenue.
Specialty Restaurants logo

Specialty Restaurants

Welcome to Specialty Restaurants!Founded in 1958, we have been a leader in our industry for over 50 years. We are dedicated to creating lasting impressions and unforgettable memories by providing our guests with one-of-a-kind dining experiences that you cannot find anywhere else. We are 18 award-winning restaurants across the nation, highlighting signature distinguished brands, such as Orange Hill in Orange, The Rusty Pelican in Miami, Castaway in Burbank, and Whiskey Joes throughout various parts of Florida. These are only a few of the spectacular destinations that await you. From the West Coast in Los Angeles, all the way to the East Coast in New York and Florida, our locations are here to serve you.All of our restaurants are in beautifully appointed locations that offer breathtaking panoramic views of city skylines, waterfronts, or airports. Our incredible Sunday Brunches are widely acclaimed and award winning local favorites. Whether you’re planning a special event, a casual dinner, an intimate private function, or an elegant dream wedding, our restaurants are the ideal locations to turn your visions into picture-perfect reality.

Founded in 1958
Costa Mesa, California, USA
241 employees (10 in marketing)

Traffic Signals

Monthly Visitors
1.2K
Traffic Source Mix
Search
28.5%
Direct
46.9%
Referral
5.5%
Social
18.2%
Paid
1%

Headcount Trend

Current headcount: ~241

Marketing Team

Marketing Team Size
8 (3% of company)
Median Career Experience
12 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
2