Senior Marketing Manager (non-profit)

Kansas City, MO (Hybrid)

$62K/yr – $75K/yrSenior Level4+ years expFull time

Posted 2 months ago

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Job Summary

Drive nonprofit arts marketing at KCFAA, owning strategy, campaigns, and audience growth to support fundraising.

  • Must-have: 4–7 years in nonprofit or arts marketing with mentoring experience.
  • Standout: Supervises a Marketing Coordinator and leads cross-team collaboration.

Job Description

Responsibilities

  • Lead Strategy & Campaigns
  • Develop and execute an annual marketing plan aligned with programming and development fundraising goals.
  • Collaborate with program staff to create content for promotions.
  • Lead key campaigns for performances, events, and major initiatives
  • Identify high-impact opportunities within budget
  • Manage & Mentor
  • Supervise and support a Marketing Coordinator
  • Delegate day-to-day tasks while maintaining quality and consistency
  • Foster a collaborative, creative team environment
  • Execute High-Impact Marketing
  • Oversee and contribute to:
  • Email & Digital marketing campaigns
  • Social media strategy and content
  • Website updates and user experience
  • Write and edit compelling content for campaigns, donors, and community storytelling
  • Grow Audiences & Engagement
  • Increase attendance and participation across programs
  • Build connections with diverse Kansas City communities
  • Strengthen KCFAA’s visibility as a cultural leader
  • Support Fundraising
  • Partner with Development on donor communications and campaigns
  • Create materials that support sponsorships and fundraising events
  • Track & Improve Performance
  • Monitor campaign performance and audience insights
  • Use data to refine strategies and improve results

Requirements

  • 4–7 years of marketing experience (nonprofit or arts preferred)
  • Experience managing or mentoring others (formal or informal)
  • Strong writing and storytelling skills
  • Ability to balance strategy with hands-on execution
  • Experience with email & digital marketing, social media, and analytics tools
  • Experience with Canva or basic design tools (Adobe Creative Suite a plus)
  • Experience with website platform/design tools (WordPress a plus)
  • Strong organizational skills and ability to manage multiple priorities
  • Experience with paid social media campaigns and audience targeting.

Preferred

  • Photography and/or videography skills
  • Experience with Canva or basic design tools (Adobe Creative Suite a plus)
  • Experience with website platform/design tools (WordPress a plus)

Benefits

  • Benefits: Health benefits, paid time off, holidays, and professional development opportunities
Nonprofit Connect logo

Nonprofit Connect

Nonprofit Connect links the nonprofit community in Kansas City to education, resources and networking so organizations can more effectively achieve their missions. We serve more than 5,000 professional members from over 600 nonprofits of all sizes. How can we help you? Join today!

Founded in 1975
Kansas City, Missouri, USA
36 employees (2 in marketing)

Traffic Signals

Monthly Visitors
28.5K
Monthly Google Ads Budget
$4.4K
Traffic Source Mix
Search
41.8%
Direct
52.4%
Referral
3.9%
Social
0.9%
Paid
0.8%

Headcount Trend

Current headcount: ~36

Marketing Team

Marketing Team Size
1 (3% of company)
Marketing Roles Posted (Last 30 Days)
7