RIA Marketing Manager
Clients Blackbox, Inc.
Waco, TX (Remote)
$65K/yr - $90K/yrAgencyFull-timeMid level4+ years exp.
1 hr ago
Senior Marketing Manager
District of Columbia, USA (Hybrid)
$125K/yr – $140K/yrSenior Level5+ years expFull time
Posted 4 hrs ago
Job Summary
Own and drive integrated B2B marketing to federal prospects, from campaign creation and content to AI search visibility, website optimization, conferences, and DC convenings, while shaping strategy and delivering hands-on execution.
- Lead end-to-end campaigns and content programs
- Develop AI search visibility and conference initiatives
Job Description
Responsibilities
- Top 500 Campaigns. Plan and run targeted campaigns, including LinkedIn marketing, hosted webinars, and thought leadership, so our top 500 prospects know who we are. Our brand is elevated, not salesy: speak to senior leaders about how the field is changing and lead them to us and our approach.
- Content. Write original articles, posts, and campaign copy, and edit and package pieces written by our CEO and internal subject-matter experts.
- AI Search Visibility (AEO). Make sure our brands show up in AI-generated answers when prospects search for the problems we solve. Build, track, and improve our AI search visibility over time.
- The Website. Own and optimize our website over time, including content, search and AI visibility, and performance tracking.
- Conferences. Build a conference strategy that puts us in front of the public sector and corporate prospects that matter. Secure speaking slots and run the logistics so our subject-matter experts can focus on building relationships.
- Convenings. Design and host DC-based convenings that bring the right federal decision-makers into the room.
Requirements
- Minimum 5+ years in B2B marketing, including experience marketing to US federal agencies
- A Builder Who Ships. You have personally written, designed, and launched campaigns, not just managed others who did
- Fluent in Federal. You know the federal landscape in Washington, DC: the key agencies, the conferences, and how federal buyers find and evaluate partners
- A Writer With Substance. You create substantive content for senior leaders
- Your Own Design Shop. You design marketing materials yourself, including graphics, one-pagers, and slide decks
- An Event Planner. You bring hands-on experience with conference planning
- Curious About AI Search. You know SEO and are interested in how buyers use AI to search. AEO experience is a plus
- An Owner. You take initiative, fully own your work, and meet deadlines in a fast-paced environment
- Excited to live our core values : we are a team of individuals who are Passionate about Social Impact, are Rigorous, Relatable, Agile, have a Commercial Mindset, and who Challenge Convention
Benefits
- Healthcare including dental and vision
- Unlimited PTO & vacation
- 401(k) plan
- Incredible teammates
Impact Genome
Funders spend billions on social programs. Most can't say with confidence what actually worked.Through the Impact Genome Registry (IGR), Impact Genome verifies and benchmarks the outcomes of nonprofits and government programs, so public agencies and corporate grantmakers can compare results across organizations, programs, and years on a common standard.Better data. Better decisions. Better ROI.Better outcomes for the people these programs are meant to serve.
Salaries
Posted range
$125K/yr – $140K/yr
Taken straight from the job posting.
The middle of this range ($133K) is 15% above the median base salary for Senior Marketing Manager roles in the United States ($115K).
Senior Marketing Manager median pay in the United States
Most pay falls between $98K and $143K. Based on 231 salaries.
Marketing Team
Marketing Team Size
2 (10% of company)
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
1.5K
Traffic Source Mix
Search
32.5%
Direct
39.4%
Referral
10.6%
Social
6.3%
Paid
2.9%
Headcount Trend
Current headcount: ~21
News about Impact Genome
Links
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