Responsibilities

• Own website strategy and digital experience vision
• Manage a prioritized roadmap tied to pipeline impact
• Establish structured intake and evaluation processes
• Apply AI-assisted prioritization
• Safeguard strategic focus and conversion performance
• Improve Demo and Sales inquiry performance
• Design ICP- and persona-based journeys
• Use AI to identify friction, generate test ideas, optimize messaging, and predict intent
• Lead structured experimentation (A/B, CTA, layout testing)
• Continuously optimize conversion architecture

Requirements

• 8–12+ years in B2B SaaS web strategy, growth, or CRO
• Proven success increasing demo and high-intent lead volume
• Experience owning roadmap and cross-functional prioritization
• Strong analytical skills connecting web metrics to pipeline
• Hands-on AI experience in marketing workflows and experimentation
• Strong stakeholder influence and judgment

Preferred

• Digital product GM mindset
• High-intent growth focused
• Data-driven and hypothesis-led
• AI-forward and operationally disciplined
• Structured, prioritized, and comfortable saying no
• Strong executive presence

Benefits

• As remote enabled company our employees enjoy the flexibility to establish their own life/work balance
• Matching 401K Plan (25% of employee's contribution up to the IRS max)
• Health insurance (PPO and HDHP/HSA plans offered)
• Dental insurance
• Vision insurance
• Life insurance (1x employee salary)
• Short-term disability (employer paid)
• Long-term disability (employer paid)
• Flexible Spending Plan (medical and dependent)