Responsibilities

• Work with internal business partners (therapeutic areas, corporate reputation, People & Culture, global counterparts) and supporting agencies to understand social media needs and help develop strategies to bring ideas to life on social channels
• Develop and execute creative content that ranges in size and format – from static graphics to videos
• Develop and own above-brand/corporate influencer playbook and process documentation, serving as a centralized resource for cross-functional teams
• Take ownership of managing US workflows in a centralized Customer Experience Management tool, including oversight of campaign set-up, adherence to processes and cross-team coordination
• Collaborate with global social media counterparts to ensure consistency and cohesiveness across global corporate channels
• Monitor campaign performance and contribute learnings to optimize future social media initiatives
• Support social media employee training and education
• Evaluate and recommend new social media formats, approaches and technologies to enhance Sanofi’s social presence

Requirements

• Bachelor's degree required
• 5-8+ years of experience in social media management, digital marketing, or corporate communications, with a track record of translating business goals into compelling social strategies and content
• Demonstrated success capturing and editing/producing social-first videos
• Proven track record of creative strategic thinking and execution (management of social campaigns from strategy to reporting, social-first video shooting, editing, publishing)
• Experience managing influencer partnerships and campaigns (HCPs/DOLs, patients, influencers/content creators)
• Experience with paid social amplification strategy and working alongside media/paid social teams
• Strong understanding of social channels and new/emerging formats (LinkedIn, Meta, TikTok, YouTube, Reddit) for strategic corporate storytelling
• Detail-oriented with strong project management skills to manage multiple campaigns simultaneously
• Excellent collaboration and communication skills with the ability to work across global and matrixed teams

Preferred

• Familiarity with social listening, analytics, or reporting tools (e.g., Sprinklr, Brandwatch)
• Experience managing content approval workflows through medical, legal, and regulatory (MLR) review processes
• Agency or in-house creative experience conceptualizing above-brand/corporate campaigns from strategic brief through execution is highly preferred
• Understanding of pharmaceutical compliance and regulatory considerations in social media is highly preferred

Benefits

• Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
• Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.