Senior Manager, Social Media & Content Creator

New York City, NY (Remote)

$85K/yr – $128K/yrSenior Level7+ years expFull time

Posted 23 hrs ago

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Job Summary

Owns end-to-end social program delivery for a tech brand, guiding creative execution, community management, and content strategy while collaborating with copywriting and design teams to scale high-volume, platform-native content for B2B tech audiences.

  • Lead cross-channel creative production and content calendars for an AI client.
  • Drive community engagement, moderation, and data-informed optimization across platforms.

Job Description

Responsibilities

  • Creative Execution & Production Leadership
  • Produce impactful, native creative work for niche audiences across digital formats and channels including LinkedIn, X, Reddit, Discord and emerging channels, translating dense technical concepts into engaging visuals, carousels, text posts, and video formats.
  • Lead production workflows, across static, motion and low-fi/native video content to humanize deep-tech brands.
  • Consult and advise designers on channel-specific visual guidance, platform aspect ratios, text overlays, and thumb-stopping visual mechanics.
  • Partner with Copywriters to write, refine, and adapt copy across distinct brand personas.
  • Community Management & Moderation
  • Own day-to-day community management across account lines, to drive real-time engagement and build credible technical communities.
  • Handle active moderation to manage client reputational risk, filter bots, and navigate bad-faith engagement in complex industry spaces.
  • Content Strategy & Optimization
  • Hit the ground running to lead social media operations for an AI client across multiple business divisions.

Requirements

  • 5–7+ years of hands-on experience leading audience-first social content creation for B2B tech clients.
  • Deep-tech translator with a track record of humanizing complex subject matter (Frontier tech, cybersecurity, etc.) for specialized tech audiences and industry stakeholders.
  • Proactive, organized leader who can onboard quickly and partner with creative teams to guide social programs on new and existing business without hand-holding.
  • Expert at tailoring distinct brand voices across multiple accounts, shifting from authoritative corporate comms to technical dialogue and smart social banter.
  • Hands-on content creator, with expertise in writing platform-native copy, capturing content, and advising on visual formats, specs and best practices.
  • Active community manager and brand steward who has owned daily audience interaction, conversation moderation, and filtering out bad-faith engagement.
  • Data-Informed creator fluent in social analytics and performance metrics, using insights to refine content formats, distribution cadence, and audience strategy.
  • Socially native: you live online, with deep enthusiasm for tech innovation (you know where to get the new news)

Benefits

  • Flexible work hours
  • Minimum 20 days paid vacation annually
  • 401k + financial wellness support
  • Health Insurance (medical, dental, life, pet, mental health services)
  • Home office allowance
  • Bi-annual Wellness Credits
  • Monthly Technology Credit (to offset internet / phone costs)
  • Comprehensive Parental Leave Policy
Codeword logo

Codeword

Codeword is an end-to-end PR, strategy, and communications agency with deep expertise in tech messaging, reputation, and storytelling. We create content, comms, and community experiences people care about — and drive measurable business outcomes. Our client roster spans rapidly evolving sectors, including emerging technology (AI, robotics, quantum computing, XR, and biotech), B2B (cyber security, martech, commerce, CRM, unified productivity, and business intelligence), and B2C (hardware, retail, mobile computing, data networking, IoT, and mobile health). Our team's diverse backgrounds extend far beyond tech to industries like retail, travel, automotive, banking, entertainment, and more, ensuring multi-dimensional creative across every engagement. Brands turn to us for their most complex marketing and communication challenges — from developing executive thought leadership, to transforming technical insights into human stories, to launching innovations to the audiences that need them most. We work best with clients who are collaborators, from the initial strategy through campaign optimization, ensuring agility and maximum impact. Our experts become an extension of your team, enabling bold moves that take your brand further. That’s why global leaders like Google, ASUS, and Lowe’s, and high-growth disruptors like Drift, Rev, and Wing, trust Codeword to shape how they show up in the world. We partner with organizations whose innovations improve industries, solve meaningful challenges, and push progress forward. Want to see how we can help you break through? Let’s chat.

Founded in 2010
New York, New York, USA
87 employees (40 in marketing)

Traffic Signals

Monthly Visitors
3.5K
Traffic Source Mix
Search
36.7%
Direct
42.9%
Referral
6.2%
Social
12.7%
Paid
1.4%

Headcount Trend

Current headcount: ~87

Marketing Team

Marketing Team Size
25 (29% of company)
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
2