Senior Manager, Search & Social Ad Operations

New York City, NY (Unknown)

$91K/yr – $137K/yrSenior Level5+ years exp

Posted 2 weeks ago

Job Summary

Own and scale the search and social execution practice by leading hands-on platform work, building scalable processes, and guiding client strategy across major ad platforms.

  • Lead strategy, setup, and performance conversations with clients
  • Design and implement scalable workflows and a growing team for the practice

Job Description

Responsibilities

  • Search & Social Subject Matter Expertise
  • Serve as the go-to expert on search and social platforms including Google Ads, Meta Ads Manager, TikTok Ads Manager, LinkedIn Campaign Manager, Amazon Ads, Snapchat, X, and Reddit
  • Own hands-on setup, QA, and troubleshooting directly within platform UIs — diagnosing delivery, targeting, and tracking issues at a technical level
  • Stay current on platform updates, new ad formats, and industry best practices across the search/social landscape, including enterprise tools like SA360 and Skai
  • Building & Scaling the Execution Arm
  • Design and stand up the operational processes, workflows, and documentation needed to support search/social campaign execution at scale
  • Build out the team structure for the practice as it grows, including defining roles, workflows, and quality standards
  • Partner with leadership on go-to-market planning for the search/social offering, including resourcing and capacity planning
  • Establish QA and reporting standards consistent with Infillion's broader ad ops practices
  • Client-Facing Strategy & Performance

Requirements

  • 5+ years of hands-on experience managing search and social campaigns across major platforms (Google Ads, Meta Ads Manager, Microsoft Advertising, TikTok, LinkedIn, or similar), including enterprise-level budgets
  • Deep technical fluency troubleshooting directly within search/social platform UIs (tracking, targeting, delivery, bid strategy issues)
  • High-level working knowledge of the programmatic ecosystem — DSPs, trafficking, and core KPIs (CTR, VCR, CPA) — sufficient to collaborate cross-channel; hands-on programmatic trafficking experience is a plus but not required
  • Demonstrated experience building, organizing, or scaling operational processes or teams
  • Strong client-facing presence — confident leading strategy, setup, and performance conversations directly with clients
  • Strong analytical skills; comfortable working with large datasets in Excel and BI tools
  • Excellent written and verbal communication skills
  • Bachelor's degree preferred (media, marketing, STEM, or economics focus a plus)
  • Expertise in Audience Segmentation, Personalization, Marketing, Media/Investment strategy, Ad Servers/Tag Management platforms (CM360, Flashtalking, etc) and Ad Verification Vendors (DoubleVerify, IAS, Moat, etc)
  • Expertise with Rich Media ad formats and vendors

Preferred

  • hands-on programmatic trafficking experience is a plus but not required
  • Bachelor's degree in marketing, advertising, communications, math, economics, or related field a plus
  • Expertise in Retail Media Networks a plus
  • Experience in SQL, NoSQL, Python and Javascript a plus

Salaries

Posted range

$91K/yr – $137K/yr

Taken straight from the job posting.

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Senior Manager, Search & Social Ad Operations

Catalina · New York City, NY · Unknown