Senior Manager, Public Communications and Engagement - Engemann Admin Student Health - Full Time 8 Hour Days (Exempt) (Non-Union)

Los Angeles, CA (On-site)

$32/hr – $55/hrSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Build and oversee a campus-wide education communications program, aligning content, social media, and cross-channel promotion to educate 40,000+ students and engage campus stakeholders.

  • Content strategy & execution: design and run a campus education plan with consistent messaging across traditional and digital channels.
  • Social media leadership: steer strategy and analytics, supervise staff, and maintain an integrated content calendar.
  • Measurement & optimization: monitor quarterly KPIs and translate insights into actionable improvements for campaigns and audience engagement.

Job Description

Responsibilities:
  • Creates and executes content plan for providing patient education to population of 40,000+ graduate and undergraduate students on two campuses.
  • Creates plans with campus partner to promote awareness of services and programs.
  • Oversees social media strategy and analytics, supervises assigned staff and student workers and manages content calendar.
  • Monitors, analyzes and communicates KPI results on a quarterly basis
  • Engages audiences across traditional and new media; ensures information is presently clearly and consistently across multiple channels.
  • Ensures cross-publishing and cross-promotion across digital social web among campus stakeholder groups
  • Performs other duties as assigned.
Requirements:
  • Bachelor’s Degree in communications/public relations, management, or related field
  • 7-10 years Experience in communications and digital marketing
  • Supervisory experience and enthusiasm for mentoring
  • Project management experience
  • Proven track record designing and executing successful communication campaigns
  • Exceptional writing and editing skills
  • Solid experience with digital media monitoring and metrics
  • Media relations or digital content management / social listening — related to issues management
  • Superb writing ability, demonstrated through work samples
  • Strong interest and abilities in researching, verifying and summarizing health-related data from primary resources
  • Fire Life Safety Training (LA City) If no card upon hire, one must be obtained within 30 days of hire and maintained by renewal before expiration date. (Required within LA City only)
Preferred:
  • Pref Master’s degree in communications/public relations, management, or related field
  • Pref Work experience in a complex nonprofit, public, or governmental organization
  • Pref Familiarity with college population and university constituencies including parents, academic support, student services, administrative departments
  • Pref Familiarity with user experience and/or customer journey mapping using digital marketing platforms
  • Pref Audience development and communications benchmarking experience
Benefits:[]
Keck Medicine of USC logo

Keck Medicine of USC

4.0 Glassdoor

Keck Medicine of USC is the University of Southern California’s medical enterprise, one of only two university-based medical systems in the Los Angeles area. Keck Medicine combines academic excellence, world-class research and state-of-the-art facilities to provide highly specialized care for some of the most acute patients in the country. Our internationally renowned physicians and scientists provide world-class patient care at Keck Hospital of USC, USC Norris Cancer Hospital, USC Verdugo Hills Hospital, USC Arcadia Hospital and more than 100 unique clinics in Los Angeles, Orange, Kern, Tulare and Ventura counties as well as Las Vegas.Keck Medical Center of USC, which includes Keck Hospital and USC Norris Cancer Hospital, is among the top 50 hospitals in the country in 8 specialties, as well as the top three hospitals in metro Los Angeles and top 10 hospitals in California, according to U.S. News & World Report’s 2024-25 Best Hospitals rankings.

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