Responsibilities

• Develop and lead the annual professional marketing strategy, aligning with overall brand and business objectives
• Identify growth opportunities within the professional/medical channel (dermatology practices, med spas, plastic surgery offices, aesthetician networks)
• Partner cross-functionally with Sales, R&D, Regulatory, and Brand Marketing to ensure cohesive go-to-market execution
• Own the professional marketing budget, ensuring efficient allocation across programs, tools, and events
• Partner with the Brand team to adapt and apply brand positioning, messaging frameworks, and brand voice for the physician, NP, and esthetician segments — ensuring professional channel execution is fully aligned with master brand strategy.
• In partnership with the SVP Global Comms Strategy:
• Build and manage relationships with key opinion leaders (KOLs), dermatologists, and other HCPs to support product credibility, education, and advocacy
• Coordinate KOL engagement for product launches, clinical education, congress presence, and content development (case studies, testimonials, social/digital content)
• Manage speaker programs, advisory boards, and HCP councils
• Represent the brand at key dermatology/aesthetics conferences and industry events (e.g., AAD, ASDS, IMCAS, Vegas Cosmetic Surgery)

Requirements

• A bachelor’s degree from an accredited university, MBA preferred but not required
• 6-9+ years of relevant professional marketing experience preferably within the aesthetics, skincare, hair, or medical device space.
• Strong organizational and project management skills with attention to details; demonstrated ability to work under pressure to meet deadlines with a collaborative mindset
• Exceptional analytical and critical thinking skills.
• Comfortable operating in a fast paced, ever-changing environment; someone who thrives in ambiguity and adapts quickly, with a passion for creative problem solving.
• Possess an energetic, driven, positive attitude.
• Physical Requirements: These demands document the physical requirements of a specific job. Criteria may include: Lifting, Carrying, Push/Pull, Sitting/Standing (In Place); On Feet, Walking, Bending, Turn/Twist; Kneeling; Squatting; Crawling; Climbing; Reaching (Out)/Reaching (Up), Grasping, Wrist Turning; Pinching; Finger Manipulation, Hearing, Talking, Working with a computer for eight hours, Working in close quarters. Communicating over the telephone for eight hours.