Senior Manager Product Marketing

Stamford, CT (Hybrid)

Salary Not AvailableSenior Level7+ years expFull time

Posted 1 day ago

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Job Summary

Own and drive the strategic direction for product portfolios and category growth, lead end-to-end innovation from concept to launch, and partner across Marketing, Product Development, and Sales to shape go-to-market plans and optimize performance.

  • Own business and portfolio strategy to prioritize growth opportunities
  • Lead innovation across concept to launch and align across teams

Job Description

Responsibilities

  • Business & Portfolio Strategy
  • Product Strategy
  • Innovation Leadership
  • Go-to-Market Partnership
  • Performance & Optimization

Requirements

  • 7+ years of progressive experience in product marketing, product management, category management or brand strategy within consumer-packaged goods
  • Demonstrated success developing product or portfolio strategies that drive innovation, commercial growth and market differentiation
  • Strong understanding of consumer insights and market research, with the ability to translate consumer needs into winning product strategies
  • Strong commercial and financial acumen, including experience evaluating business opportunities, developing business cases and influencing portfolio investment decisions
  • Experience leading products from concept through commercialization hand-off, partnering across Product Development, Marketing, Sales and Operations
  • Proven ability to influence cross-functional teams and drive alignment in complex, matrixed organizations
  • Experience balancing consumer needs, technical feasibility and business objectives to make strategic product decisions
  • Excellent communication, presentation and storytelling skills, with the ability to influence stakeholders at all levels of the organization
  • Comfortable working in a fast-paced environment, managing multiple priorities and bringing clarity to ambiguous business challenges
  • Bachelor’s degree in Marketing, Business, Engineering or a related field required; MBA preferred

Preferred

  • MBA preferred

Benefits

  • Comprehensive Medical, Dental, and Vision plans
  • Generous Paid Time Off programs
  • Life and Disability Insurance
  • FSA, HSA, and Dependent Care FSA programs
  • Paid Parental Leave
  • 401(k) with Company Match
  • Employee Assistance Program (EAP) and Wellness Programs
  • Paid Volunteer Time Off
  • Complimentary breakfast and lunch in the Stamford office
BaBylissPRO logo

BaBylissPRO

Founded in 1959, BaBylissPRO is a global leader in professional hair tools, trusted by hairstylists and barbers worldwide. Part of Conair Corp., the brand operates internationally with headquarters in the UK, France, and the USA, and a strong presence across EMEA, APAC, and the Americas.Built in close collaboration with professionals, BaBylissPRO designs high-performance tools that deliver consistency, durability, and intuitive handling—day in, day out. Innovation has been at the heart of the brand since its beginnings, but never for its own sake. Every product is developed to support real techniques, long working days, and high creative demands.From the salon to the barbershop to shows and the runway, BaBylissPRO creates hard-working tools for creative people—equipment professionals can rely on, even on their busiest days.Mission: To help professionals do the best job they can.Vision: To be the most trusted professional appliance brand.Proposition: Side by side with professionals.

Founded in 1959
Basingstoke, England, GBR
46 employees (14 in marketing)

Traffic Signals

Monthly Google Ads Budget
$966

Headcount Trend

Current headcount: ~46

Marketing Team

Marketing Team Size
11 (24% of company)
Marketing Roles Posted (Last 30 Days)
3