Responsibilities

• Lead the strategy and execution of long- and short-term high impact PR and integrated marketing campaigns for clients, including media tours, feature story development and pitching, social media programs, press releases, award programs, persona messaging, executive speaker placement, etc.
• Build and maintain relationships with key reporters, editors, and analysts
• Serve as main point of contact for all external media inquiries on behalf of Nickerson’s client-partners
• Manage Nickerson team members, including coordinators, senior coordinators, and managers
• Manage projects to ensure all action items/deliverables are met
• Support client-partner meetings
• Support the management of client expectations, ensuring projects remain within scope
• React quickly to and assist in the management of crisis situations
• Collaborate across creative services, events, and social media departments to develop and execute integrated communications programs
• Review team’s work to ensure accuracy, quality

Requirements

• 4+ years of public relations experience within the industry
• Demonstrated exemplary writing and critical-thinking abilities
• A proven record of placing clients in top tier media channels
• Demonstrated ability to effectively manage external communications, public affairs, and media relations campaign development
• Demonstrated ability to lead client-partner accounts
• The ability to adapt and add value within a highly innovative agency

Preferred

• Experience with Asana or Monday project management software
• Experience managing Salesforce CRM
• Microsoft365 (Word, Powerpoint, Teams) proficiency
• Demonstrated ability to adapt and add value within a highly innovative agency
• Willingness to represent the agency at networking events, through professional memberships