Senior Manager - Partnership Marketing - TSE

Charlotte, NC (On-site)

Salary Not AvailableSenior Level6+ years expFull time

Posted 4 months ago

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Job Summary

Lead the corporate partnerships program with day-to-day account ownership and strategic KPI delivery.

  • Serve as primary contact for all assigned partnership accounts
  • Must-have: At least 6 years of relevant work experience
  • Standout: Lead quarterly business reviews and develop executive-ready insights

Job Description

Responsibilities

  • Serve as primary contact for all assigned partnership accounts
  • Responsible for overall day-to-day account management including contract activation and fulfillment, strategic direction, and budget for assigned corporate partners.
  • Co-create with the customer, and track key performance indicators (KPI’s) for Corporate Partnership relationships
  • Source and curate data supporting the KPI’s for the quarterly business reviews and throughout the partnership (e.g. one-off infographics)
  • Position and present customer objectives and data in a platform customized to the audience (e.g. exec summary for the C-Suite)
  • Manage partnership deliverables (i.e. branding, signage, media, print, promotional, entertainment elements, etc.) to ensure quality standards and that partner expectations are met.
  • Coordinate the implementation of branding and activations during Panthers games, CLTFC matches and other events including digital signage, in-game features, and fan engagement activations.
  • Support and review partner activations, including evaluation and approval of promotional programs, rules, artwork, and in-market supporting media.
  • Initiate and maintain regular contact with client and/or client’s agency, developing strong professional relationships.
  • Lead quarterly business review meetings with customer stakeholders
  • Understand and navigate the hierarchy of decision-makers and influencers within Corporate Partner relationships to ensure our value proposition is communicated to all
  • Develop a deep understanding of your Corporate Partners business (go to market strategy, financials, macroeconomic forces, etc.) and how those impact our customer relationship
  • Brainstorm and collaborate, on a regular basis, incremental ideas on how to deliver KPI’s to meet customer expectations and provide upsell solutions
  • Partner with the Corporate Partnership Sales Team member in support of customer renewals and upsells
  • Provide best-in-class touch point management in preparation for and the following of corporate hospitality and other customer activation events
  • Other duties as assigned

Tepper Sports & Entertainment

Tepper Sports & Entertainment (TSE) owns and operates the NFL’s Carolina Panthers, MLS’ Charlotte Football Club and Bank of America Stadium in Charlotte, N.C. TSE is committed to making the greater Charlotte metro area the premier year-round destination for sports and entertainment in the Carolinas. From hosting 13 football-focused events annually, Bank of America Stadium now boasts nearly 40 annual major ticketed events. The diverse array of events attracts audiences spanning NFL, NCAA, high school football, MLS, international soccer, and blockbuster concerts. Beyond sports and entertainment, the venue accommodates hundreds of corporate and community events throughout the year and has served as a mass vaccination site in 2020, as well as an early voting site in the 2020 and 2022 elections.

Charlotte, North Carolina, USA
122 employees (24 in marketing)

Traffic Signals

Monthly Visitors
1.7K
Traffic Source Mix
Search
34.6%
Direct
43.1%
Referral
5.5%
Social
15.3%
Paid
1.4%

Headcount Trend

Current headcount: ~122

Marketing Team

Marketing Team Size
15 (12% of company)

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