Senior Manager, Partnership Marketing

Tempe, AZ (On-site)

Salary Not AvailableSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Own the strategy and execution of the Club’s corporate partnerships, delivering measurable impact through integrated activations, cross-functional collaboration, and ROI-focused management.

  • Own partner portfolio strategy and execution, ensuring high-value activations, innovation, and delivery against sponsor objectives.
  • Drive growth and retention by proactive account management, renewals, upsell opportunities, and new revenue initiatives across assets.
  • Lead cross-functional execution of tentpole events and partner programs, with clear ROI measurement and actionable insights for ongoing value.

Job Description

Responsibilities

  • Lead the strategic execution, activation, and overall management of the Club’s corporate partnership portfolio, ensuring best-in-class service, innovation, and delivery against partner objectives
  • Serve as a senior relationship manager and trusted advisor to corporate partners by developing a deep understanding of each partner’s business priorities, marketing initiatives, and long-term objectives to identify opportunities that maximize value and impact
  • Drive partnership growth through proactive account management, including renewal strategy development, upsell opportunities, and identification of new revenue-generating initiatives across Club assets and platforms
  • Oversee the planning and execution of high-profile Club initiatives, tentpole events, and special projects while collaborating cross-functionally with internal stakeholders to support broader organizational goals and strategic priorities of the Arizona Cardinals
  • Partner closely with departments including marketing, content, entertainment, community relations, foundation, ticketing, finance, and operations to develop and implement integrated partner activations, promotions, community programs, and experiential initiatives that deliver measurable return on investment
  • Lead the development and presentation of comprehensive partnership recap and ROI reports, providing detailed proof-of-performance analysis, strategic insights, and recommendations to enhance partner value and retention
  • Manage and oversee all aspects of partnership fulfillment and execution, ensuring contractual obligations are delivered accurately, efficiently, and at the highest standard
  • Maintain accountability for sponsorship CRM systems, inventory tracking, asset management, and internal reporting processes to ensure operational excellence and organizational alignment
  • Build and maintain strong relationships with existing and prospective corporate partners, representing the organization with professionalism and a high level of strategic business acumen
  • Collaborate closely with Corporate Partnership Sales and Partnership Solutions teams to support integrated partnership strategies, new business opportunities, and long-term client success
Arizona Cardinals Football Club logo

Arizona Cardinals Football Club

The Cardinals, founded in 1898 and a charter member of the National Football League, hold the distinction of being the oldest continuously run professional football franchise in the nation. YouTube: youtube.com/azcardinalsInstagram: instagram.com/azcardinalsTwitter: twitter.com/AZCardinalsFacebook: facebook.com/ArizonaCardinalsSnapchat: snapchat.com/add/azcardinals

Phoenix, Arizona, USA
769 employees (180 in marketing)

Traffic Signals

Monthly Visitors
623.2K
Monthly Google Ads Budget
$2.4K
Traffic Source Mix
Search
40.2%
Direct
50.2%
Referral
7.6%
Social
1.6%
Paid
0.2%

Headcount Trend

Current headcount: ~769

Marketing Team

Marketing Team Size
155 (20% of company)

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