Senior Manager, MGM Customer Experience Marketing

New York City, NY (Hybrid)

$104K/yr – $175K/yrSenior LevelFull time

Posted 6 hrs ago

Job Summary

Own and advance the customer experience roadmap and multi-year technology roadmap, drive cross-functional growth initiatives and learning agendas, and lead a small team to deliver data-driven, compliant programs with operational excellence.

  • Own roadmap development and delivery for experience improvements and associated metrics.
  • Coordinate cross-functional execution and team leadership to achieve strategic outcomes.
  • Leverage data, insights, and experimentation to inform recommendations and optimize impact.

Job Description

Responsibilities

  • Define and advance the MGM customer and prospect experience roadmap, with a focus on improving referral discovery, engagement, conversion, and overall ease of use.
  • Own the multi-year technology roadmap, including prioritization, funding inputs, capability development, utilization tracking, and delivery of experience-enhancing initiatives.
  • Drive growth initiatives across banking referral expansion, partner referral integrations, and MGMembership marketing, ensuring each opportunity is grounded in clear customer value and measurable business impact.
  • Lead the Card Member offer learning agenda, including test design, offer optimization, new offer constructs, future offer currencies, and performance measurement.
  • Partner cross-functionally with Product, Design, Analytics, Legal, Compliance, and Technology teams to move initiatives from strategic concept through execution.
  • Use data, customer insights, experimentation, competitive intelligence, and performance reporting to inform recommendations and continuously improve program outcomes.
  • Champion operational excellence through strong controls, risk management, governance, documentation, and cross-functional execution discipline.
  • Lead, coach, and develop a team of two colleagues.

Requirements

  • A strategic marketer with strong strategic instincts who can quickly build expertise in new technologies, platforms and customer behaviors.
  • Strong analytical skills with the ability to translate data into actionable insights and strategic recommendations.
  • A strong operator who can create structure in ambiguity, balance competing priorities, and drive complex work forward across teams, functions, and levels.
  • A connector who influences without authority, brings cross-functional teams together and builds alignment across diverse stakeholders.
  • A clear and confident communicator who can simplify complexity, craft executive-ready narratives, and engage senior leaders with sound recommendations and business judgment.
  • Action-oriented with a test-and-learn mindset, balancing thoughtful planning with rapid experimentation and continuous improvement.
  • A culture carrier and passionate people leader who develops talent, builds inclusive high-performing teams, and creates an environment where colleagues can grow and do their best work.
  • Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.

Benefits

  • Competitive base salaries
  • Bonus incentives
  • 6% Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities
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American Express

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At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Salaries

Posted range

$104K/yr – $175K/yr

Taken straight from the job posting.

See all American Express salaries

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

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Senior Manager, MGM Customer Experience Marketing

American Express · New York City, NY · Hybrid