Senior Manager, Media Relations and Storytelling

Evanston, IL (Hybrid)

$51/hr – $79/hrSenior Level6+ years expFull time

Posted 4 days ago

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Job Summary

Own and lead external communications and media relations across the system, partnering with Marketing, Growth, and Community teams; craft and review messaging, manage PR measurement, and mentor the Marketing & Communications team while coordinating emergency communications and thought leadership opportunities.

Job Description

Responsibilities

  • Partner with Marketing & Growth and Community Impact & Engagement colleagues to build relationships with clinicians, experts and teams across the system, as well as external partners. Maintain a strong “feet on the ground” presence to capture stories, identify emerging trends, and develop proactive media relations approaches that highlight our world-class clinical expertise and commitment to our communities.
  • Lead development and review of key written and multimedia communications on behalf of the organization and its experts, which may include press releases, newsroom, messaging/talking points, speeches, bylines, Q&As, blogs, website content, and social media posts that reinforce key messages and objectives.
  • Lead PR measurement and monitoring, aligned to the Marketing & Communications dashboard, and prepare summaries of media activities for senior management. Share key updates in real-time.
  • Serve as a strong, inspiring leader for direct reports and the broader Marketing & Communications department. Provide clear vision, mentorship, and development opportunities, while actively embedding modern communications best practices and tools, including the responsible use of generative AI .
  • Supporting key service line experts and the Community Impact & Engagement team in identifying, submitting for, and amplifying meaningful awards and thought leadership opportunities .
  • Serve as the public information officer for assigned hospital(s). Maintain a strong grasp of operational and facility-specific emergency plans, maintain strong relationships, and participate in emergency preparedness exercises. As needed, collaborate with operational leaders to develop and disseminate timely emergency response communications.

Requirements

  • Education : Bachelors’ degree in Business Administration, Communications, Marketing, or a related field required. Master’s degree in Business Administration, Public Relations, Communications, Marketing or Hospital Administration preferred.
  • Experience : Six (6) years of experience in the public relations or communications-related field required.
  • Two (2) or years of leadership experience required.
  • Three (3) years working with PR measurement technology required.

Preferred

  • Unique or Preferred Skills :
  • Superior verbal and written communication skills across a variety of formats and familiarity with AP Style.
  • Issues and crisis management experience with exceptionally sound judgment, ability to summarize information and recommendations, manage up, coordinate with emergency response teams, and remain calm under pressure.
  • Demonstrated experience developing and delivering on strategic, data-informed communications and thought leadership campaigns.
  • Experience with multi-media content development, including basic video and photography capture, and the amplification of content across evolving communications channels and platforms.
  • Attuned to communications best practices, including the use of generative AI and measurement capabilities, to support a high-performing team and align with the broader marketing mix.
  • Natural curiosity and the ability to tie storytelling to business strategy; an enthusiastic communicator skilled at building stories across multiple channels to inspire, inform, and build trusted relationships.
  • Media relations expert with experience serving as a spokesperson and strong relationships with key local and national print, broadcast and online media.
  • Experience leading media trainings for executives and subject matter experts.
  • Strong pulse on current events, trends and pop culture.

Benefits

  • Incentive pay for select positions
  • Opportunity for annual increases based on performance
  • Career Pathways to Promote Professional Growth and Development
  • Various Medical, Dental, Pet and Vision options
  • Tuition Reimbursement
  • Free Parking
  • Wellness Program Savings Plan
  • Health Savings Account Options
  • Retirement Options with Company Match
  • Paid Time Off and Holiday Pay

Nevada System of Higher Education

The Nevada System of Higher Education, comprised of two doctoral-granting universities, a state college, four comprehensive community colleges and one environmental research institute, serves the educational and job training needs of Nevada. NSHE provides educational opportunities to nearly 105,000 students and is governed by the Nevada Board of Regents.

Founded in 1961
USA
284 employees (4 in marketing)

Traffic Signals

Monthly Visitors
1.1M
Traffic Source Mix
Search
32.7%
Direct
40.5%
Referral
26.2%
Social
0.4%
Paid
0.1%

Headcount Trend

Current headcount: ~284

Marketing Team

Marketing Team Size
3 (1% of company)
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$1.4M
Last Raise
Grant, 2 years ago