Sirius XM

Senior Manager, Marketing Asset Management

New York City, NY (Hybrid)

Salary Not AvailableSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Own asset governance and metadata workflows for a centralized DAM, driving clean cataloging, rights compliance, and cross-team asset governance while enabling scalable automation and improvements.

  • Asset governance: standardize metadata, taxonomy, and rights management across Creative, Brand, Programming, and Legal partners.
  • Workflow & automation: design schemas and automations; partner with Tech to ensure efficient input fidelity from multiple creators.
  • Asset lifecycle: oversee ingestion, tagging, migration of legacy assets, and channel-change assets distribution to support marketing initiatives.

Job Description

Responsibilities

  • Serve as the primary owner and administrator for SiriusXM’s Marketing Asset Management system (currently AEM).
  • Receive, enrich, and catalog creative assets with accurate metadata and supporting documentation.
  • Perform retroactive metadata cleanup and organization to improve asset searchability and compliance.
  • Manage ingestion and tagging of all new creative and purchased marketing assets, including stock imagery and licensed materials.
  • Partner with cross-functional teams (e.g. Creative, Brand, Programming, Legal) to maintain consistent asset governance and rights management practices.
  • Contribute to the design and implementation of metadata schemas, taxonomy frameworks, and workflow automations. Work with Technology to ensure fidelity & efficiency of inputs from various Creative partners.
  • Support digital rights management (DRM) guardrails and ensure compliance with licensing, font usage, and embargoed materials.
  • Participate in testing and implementing process improvements, automations, and new DAM features & upgrades.
  • Provide training, documentation, and user support to creative and marketing teams.
  • Support the migration, organization, and ongoing maintenance of legacy assets as needed.

Marketing Team

Marketing Roles Posted (Last 30 Days)
6