Senior Manager, Downstream Marketing (hybrid)
Bloomington, MN (Hybrid)
Posted 2 days ago
Job Summary
Lead the Hardware Downstream Marketing team and own the downstream strategy, driving segmentation, pricing insights, and cross-functional collaboration to accelerate growth.
- Own and scale the downstream marketing strategy and plans.
- Drive market segmentation, targeting, and positioning to boost engagement.
- Partner with cross-functional teams to implement high-impact growth initiatives.
Job Description
Responsibilities
- Lead and develop the Hardware Downstream Marketing team, fostering a high-performing culture focused on collaboration, accountability, and continuous growth.
- Own the downstream marketing strategy, including development, execution, and optimization of comprehensive marketing plans.
- Drive market segmentation, targeting, and positioning strategies to maximize customer engagement and business performance.
- Evaluate market dynamics and product lifecycle trends to identify pricing opportunities and recommend strategic pricing adjustments.
- Build and maintain strong relationships with key opinion leaders, professional organizations, and industry partners in collaboration with cross-functional marketing leaders.
- Establish and monitor key performance metrics to measure marketing effectiveness, customer engagement, and overall business impact.
- Partner across functions to identify and implement innovative, high-impact solutions that influence business strategy and accelerate growth.
- Recruit, coach, and develop talent through performance management, feedback, succession planning, and employee development while fostering an inclusive environment that promotes personal and professional growth.
Requirements
- Bachelor’s degree
- Minimum 10 years of work experience
Preferred
- MBA
- Minimum 4 years of medical device sales or marketing experience
- Minimum 4 years of people management experience
- Working experience in Clinical settings, operating room environments, and orthopedic or enabling technology products
Stryker
Stryker is a global leader in medical technologies and, together with our customers, we are driven to make healthcare better. We offer innovative products and services in MedSurg, Neurotechnology and Orthopaedics that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. More information is available at stryker.com and careers.stryker.com. Facts: ● 2023 Sales: $20.5 billion ● Industry: Medical Instruments & Supplies ● Employees: 52,000 worldwide ● 40 years of sales growth leading up to 2020 ● 44+ Manufacturing and R&D Locations Worldwide ● $1.4 billion spent on research and development in 2023 ● ~12,900 patents owned globally in 2023 ● Products sold in ~75 countries ● Fortune 500 Company ● 7 consecutive years as one of Fortune's World's Best Workplaces Stryker’s social media community guidelines: https://www.stryker.com/content/m/legal/social-media-community-guidelines/en/index.html Notice Regarding Employee Conduct on Facebook/LinkedIn Meta/LinkedIn does not permit employers to verify or validate “employees” in the (META: “Works at” LinkedIn: “Experience”) section of users’ profiles. Please be aware that the views expressed by individuals on their personal accounts and do not necessarily represent the views of our company. If you encounter any issues with a person claiming to be our employee, we recommend using the “Report Profile” feature. If you’d like to report concerns to our Ethics Hotline, you may do so at: https://app.convercent.com/en-us/LandingPage/b6bb4e84-9fcb-ea11-a974-000d3ab9f296
Salaries
Posted range
$136K/yr – $237K/yr
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