Senior Manager, Creative Strategy

San Francisco, CA (Remote)

$150K/yr – $175K/yrSenior Level4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the creative testing roadmap and drive scale across digital and offline channels.

  • Creative testing leadership: design, run, and synthesize experiments to feed clear directions for campaigns.
  • Trend and platform savvy: stay ahead of creative trends and forge platform partnerships with Meta, TikTok, YouTube to unlock test opportunities.
  • Data to action: translate performance insights into concrete creative wins that improve ROAS and CAC targets.

Job Description

Own the creative testing roadmap and drive scale across digital and offline channels.

  • Creative testing leadership: design, run, and synthesize experiments to feed clear directions for campaigns.
  • Trend and platform savvy: stay ahead of creative trends and forge platform partnerships with Meta, TikTok, YouTube to unlock test opportunities.
  • Data to action: translate performance insights into concrete creative wins that improve ROAS and CAC targets.
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Rocket Money

Rocket Money is a leading personal finance app with a mission to improve the financial prosperity of millions of people. We offer over 5 million members a centralized destination to manage their finances, with valuable services that save both time and money — ultimately giving them a leg up on their financial journey. Members can manage their subscriptions, lower their bills, build budgets and automatically set aside money to reach their savings goals.At Rocket Money, we believe we can do our best work operating as a team. We are committed to using our experience at work to support our own and each other's personal growth. If you are someone who enjoys solving hard problems, thrives on collaboration and is passionate about our mission, let's talk. We hire from all industries and look for a diverse set of experiences in our talent. To see our open roles go to www.rocketmoney.com/careers.

Founded in 2015
Silver Spring, Maryland, USA
295 employees (55 in marketing)

Traffic Signals

Monthly Visitors
3M
Monthly Google Ads Budget
$213.1K
Traffic Source Mix
Search
23%
Direct
73.2%
Referral
3%
Social
0.3%
Paid
0.4%

Headcount Trend

Current headcount: ~295

Marketing Team

Marketing Team Size
34 (12% of company)
Median Career Experience
8 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$84M
Last Raise
$45M
Series D, 5 years ago

Funding History

  • Jun 2021
    Series D • $45M
  • Nov 2020
    Series C • $17M
  • Oct 2019
    Series B • $15M

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