Senior Manager, Creative Strategy

New York City, NY (Hybrid)

$100K/yr – $115K/yrSenior Level5+ years expFull time

Posted 12 hrs ago

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Job Summary

Lead creative strategy efforts across sales, planning, and product teams to shape integrated, data-driven campaigns and present compelling concepts to clients and senior stakeholders.

  • Own end-to-end creative strategy, proposals, and sellable concepts.
  • Collaborate across insights, planning, and product to translate data into opportunities.
  • Maintain enablement materials and showcase best practices.

Job Description

Responsibilities

  • Partner with Sales, agencies, and clients in collaborative brainstorms to clarify objectives and shape creative strategies that meet advertiser goals.
  • Create persuasive proposals and presentations that bring together storytelling, data, and insights to deliver results.
  • Work with Planning, Insights, and Strategy teams to build integrated campaigns that balance creativity and performance.
  • Use audience insights, category trends, and campaign learnings to recommend proactive, cross-platform content and partnership opportunities.
  • Collaborate with Product, Video, and Ad Innovation teams to help translate new formats and features into sellable creative ideas.
  • Support Sales in presenting campaign concepts and strategies, communicating ideas confidently to senior stakeholders.
  • Partner with Insights and Client Success teams to review campaign performance and apply learnings to future recommendations.
  • Maintain sales enablement materials, case studies, and editorial packages that help drive proactive selling and business growth.
  • Internally merchandise standout work and case studies to showcase success, share learnings, and inspire best practices across teams.

Requirements

  • 5+ years of experience in marketing, advertising, or brand strategy — ideally within a publisher or high-growth media environment.
  • Exceptional storytelling ability — translating data, insights, and ideas into compelling narratives that resonate with both clients and audiences.
  • Strong writing and presentation skills, with a track record of producing high-quality creative materials.
  • A strategic and creative mindset, equally comfortable discussing brand goals, audience behavior, and business results.
  • Understanding of how ad products and creative storytelling intersect, with curiosity about emerging formats and innovation.
  • Proficiency in visual storytelling tools (slide design, mockups, data visualization).
  • A collaborative, proactive approach — able to manage multiple projects and stakeholders in a fast-moving environment.
  • High attention to detail, organization, and a solutions-oriented mindset.

Benefits

  • Base salary: $100,000 - $115,000 (dependent on skills, experience, and competencies)
  • Additional bonus
  • Flexible PTO, 10 paid holidays, and 16 weeks of parental leave
  • Comprehensive medical, dental, and vision insurance plans
  • Matched and vested 401k plan
  • Access to resources for financial planning guidance, family planning services, mental health reach out and Employee Assistance Programs (EAP)
  • Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more
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Founded in 2007
New York, New York, USA
12K employees (1,231 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
66.3M
Traffic Source Mix
Search
49.7%
Direct
36.3%
Referral
9.5%
Social
4%
Paid
0.4%

Headcount Trend

Current headcount: ~12.2K

Marketing Team

Marketing Team Size
941 (8% of company)
Median Career Experience
12 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$55.6M
Last Raise
$25M
Series Unknown, 11 years ago

Funding History

  • Jan 2015
    Series Unknown • $25M
  • Mar 2014
    Series Unknown • $12M
  • Apr 2013
    Series Unknown • $5M

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