Senior Manager - Content & Strategy

El Segundo, CA (On-site)

$120K/yr – $130K/yrSenior Level6+ years expFull time

Posted 4 months ago

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Job Summary

Drive content strategy and brand storytelling across campaigns and channels, turning strategy into culturally resonant work.

  • Must-have: 6+ years in copywriting with agency campaign concepting.
  • Standout: Portfolio shows brand voice range, social-first thinking, and cross-channel impact.

Job Description

Responsibilities

  • Lead content strategy across campaigns, product launches, and brand initiatives, ensuring alignment with business objectives and brand positioning.
  • Translate brand strategy and business priorities into content frameworks that guide messaging across channels and touchpoints.
  • Own and evolve the brand voice — taglines, scripts, manifestos, campaign copy, social, product, email — adapting to channel without losing its edge.
  • Partner with cross-functional leaders in marketing, brand, and product to shape campaign narratives and align content with broader organizational goals.
  • Develop campaign concepts that connect brand strategy to cultural moments, turning briefs into ideas that feel specific and alive.
  • Lead brainstorms. Generate ideas and help others get to theirs.
  • Write with visual awareness, collaborating with art directors to develop work where language and image are inseparable.
  • Provide strategic direction and feedback to internal and external creative partners, holding the line on consistency and quality.
  • Stay current on culture, platform behavior, and the conversations your audience is already having.
  • Use performance insights to refine strategy and strengthen future work.

Requirements

  • 6+ years in copywriting with strong campaign concepting experience. Agency background required.
  • Demonstrated experience leading content strategy across multiple channels — not just executing copy.
  • A portfolio with range: brand voice, social-first thinking, campaign work with real cultural resonance.
  • Fluency across formats and platforms, including TikTok, Instagram, and YouTube.
  • Visual literacy — you write to the image, not just the brief.
  • A collaborative working style with the ability to move across creative, marketing, strategy, and brand without losing momentum.
  • Ability to operate at a strategic level, influencing direction and aligning stakeholders.

Nice To Have

  • Beauty, wellness, or CPG experience a plus

Benefits

  • Unlimited Paid Time Off
  • Medical, Dental, Vision Insurance
  • FSA/HSA
  • Life/Accident Insurance
  • Employee Assistance Program (EAP)
  • Professional Development Resources
  • 401(k) Employer Match Program
  • Annual Bonus
Murad logo

Murad

2.6 Glassdoor

We’re the #1 dermatologist-founded brand* that approaches skin differently.Since 1989, we’ve been developing clinically proven products that are supported by Dr. Murad’s industry-first research as a board-certified dermatologist and pharmacist. Our formulas don’t just consider one symptom or concern—they address total skin health, utilizing proprietary active ingredients and the latest clinical-grade technologies for unmatched efficacy and proven results.Want to be a part of shaping Murad’s future? You can learn more about our job openings at murad.com/murad-careers/ and more about Murad's commitments at murad.com/wellness-for-people-wellness-for-planet/.*Based on first half 2023 prestige skincare sales data, not including professional brands

Founded in 1989
El Segundo, California, USA
554 employees (65 in marketing)
36% recommend to a friend
51% CEO approval

Traffic Signals

Monthly Visitors
354.9K
Monthly Google Ads Budget
$33.3K
Traffic Source Mix
Search
32%
Direct
56.4%
Referral
5.3%
Social
4.3%
Paid
1.8%

Headcount Trend

Current headcount: ~554

Marketing Team

Marketing Team Size
40 (7% of company)
Median Career Experience
10 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
2

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