SENIOR MANAGER-COMMUNICATIONS

Birmingham, AL (On-site)

$70K/yr – $114K/yrSenior Level6+ years expFull time

Posted 6 weeks ago

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Job Summary

Own school communications by shaping multi-channel content, coordinating cross-department execution, and aligning with university brand; lead storytelling, measurement, and leadership advisory to amplify impact and institutional priorities.

  • Own content production and multi-channel strategy across web, email, social, and print.
  • Define metrics, analyze data, and inform strategic decisions.
  • Lead editorial writing and final reviews for high-visibility publications and recruitment materials.

Job Description

Responsibilities

  • Develops, implements, and oversees the production of high-quality, multi-channel content, ensuring messaging is consistent, strategic, and accessible. This may include web, email, social media, video, newsletters, and print publications.
  • Coordinates across SOPH departments to ensure consistent execution of the strategy.
  • Serves as the school's primary liaison to UAB's Office of Marketing and Communications, ensuring SOPH communications align with university brand standards and institutional priorities.
  • Supports strategic communications that strengthen awareness of the school's contributions to population health, scientific discovery, workforce development, and community partnerships.
  • Identifies opportunities that highlight the impact of the school's research, education, service, and partnerships for broad internal and external audiences.
  • Assists departments and programs across the school in communicating their successes, including faculty accomplishments, student achievements, and community impact. Identifies and develops storytelling opportunities that strengthen understanding of the school's mission and contributions.
  • Defines performance metrics and goals for communication initiatives, uses data analytics and reports to evaluate effectiveness and inform decision-making and strategy.
  • Serves as the lead creative/technical writer and editor for high-visibility school-level communications, including annual and other school-level reports/publications, accreditation-related publications, and recruitment, donor, and funder materials.
  • Provides editorial oversight and final review of communications products produced across the school.
  • Advises senior leadership on communication opportunities and challenges; collaborates with institutional partners to ensure alignment and amplification of messaging.

Requirements

  • Bachelor's degree in Communications, English, Journalism, Public Relations, or a related field, and six (6) years of related experience required. Work experience may NOT substitute for the education requirement.
University of Alabama at Birmingham logo

University of Alabama at Birmingham

4.0 Glassdoor

Known for its innovative and interdisciplinary approach to education at both the graduate and undergraduate levels, the University of Alabama at Birmingham, a part of the University of Alabama System, is an internationally renowned research university and academic medical center with over $700 million in research awards annually, as well as Alabama’s largest single employer, with some 26,000 employees, and has an annual economic impact exceeding $7.15 billion on the state. The pillars of UAB’s mission include education, research, innovation and economic development, community engagement, and patient care. Learn more at www.uab.edu.

Founded in 1969
Birmingham, Alabama, USA
17K employees (435 in marketing)
73% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$535.4K
Traffic Source Mix
Search
44.3%
Direct
46.1%
Referral
8.3%
Social
0.5%
Paid
0.6%

Headcount Trend

Current headcount: ~16.6K

Marketing Team

Marketing Team Size
339 (2% of company)
Median Career Experience
15 years
Median Tenure
8.5 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$45.1M
Last Raise
$17.5K
Grant, 2 years ago

Funding History

  • Dec 2023
    Grant • $17.5K
  • Jul 2023
    Grant
  • Jun 2023
    Grant

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