Senior Manager, Brand Insights

Princeton, NJ (Hybrid)

$150K/yr – $224K/yrSenior Level7+ years expFull time

Posted 13 days ago

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Job Summary

Own and deliver strategic business insights by leading market research, cross-functional analytics, and insight workshops to inform brand planning, forecasting, and decision making.

  • Partner with commercial teams on strategic insights and KBQs
  • Lead cross-functional analytics and KPI dashboards

Job Description

Responsibilities

  • Be a strategic partner to the commercial teams to lead the design and delivery of high quality, applicable business insights by conducting market research projects to support pipeline, prelaunch, and inline products.
  • Lead and conduct appropriate research and insights using innovative approaches to help shape the best insights.
  • Partner cross-functionally on different strategic and analytical projects to help drive optimal business decisions.
  • Lead the design and delivery of cross-functional secondary analytics reports including leadership KPI dashboards for monitoring market and brand performance.
  • Lead in-depth situation analyses and SWOT (strengths, weaknesses, opportunities, and threats) of relevant disease areas to support the annual brand planning process.
  • Lead strategic insights workshops to convert data from primary or secondary market research projects to insights and to uncover Key Business Questions (KBQs) for each brand.
  • Manage the contracted vendor and contribute to and lead the development of important insights.
  • Partner in annual forecasting cycle working with forecasting team by incorporating demand study or other market research findings
  • Create and manage budgets for the brands.
  • Manage and help mentor/develop direct report.

Requirements

  • 7 years of pharmaceutical/biotech commercial experience with at least 1-2 years in a Data Analytics or Insights / Forecasting / Consulting position.
  • Bachelor’s degree or Post-graduate degree (Master’s/Ph.D.) in quantitative field highly desired (Public Health, Statistics, Management Science, Operations Research, Engineering, Accounting, Business, Marketing, Economics etc.).

Preferred

  • Experience working with secondary market research data, including prescription data, patient-level data, sales data, and payer data.

Benefits

  • Company benefits: Comprehensive medical, dental, vision, prescription drug coverage, company provided basic life, accidental death & dismemberment, short-term and long-term disability insurance, tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs as well as other company provided benefits.
Otsuka logo

Otsuka

Otsuka is a Japanese brand crushers that has been in crusher industry for more than 118 years. Our business consists of four catefories, namely as:•Manufacturing of Crusher, Grinding, Mills•Engineering and Plant Constrcution•Manufacturing of Parts•Product ServiceOur company focus not only for selling quality product but also giving advice for increasing customer benefits by giving highest value to its Stakeholder (Customer, shareholder, and employees). Now, our company has a cooperation with Tjokro Group in supporting the manufacturing of crushers and product service. We take pride in our strong team culture – one of mutual trust, learning, sharing, care, willingness, cooperation, and concern. This includes providing a conductive, family-friendly work environment that enhances our staffs’ professional and personal growth. We are seeking for highly motivated, dynamic, independent individuals and disciplined people who are willing to come forward and work not only independently, but also as a team. We want you to be a part of our great team!

Founded in 1901
Gambir, Jakarta, IDN
18 employees (1 in marketing)

Traffic Signals

Monthly Visitors
51.9K
Traffic Source Mix
Search
84.1%
Direct
13.5%
Referral
1.6%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~18

Marketing Team

Marketing Team Size
1 (6% of company)
Marketing Roles Posted (Last 30 Days)
1