Senior Integrated Campaign Manager

Mountain View, CA (Hybrid)

$129K/yr – $174K/yrSenior Level8+ years expFull time

Posted 13 hrs ago

Job Summary

Own end-to-end marketing campaigns across channels, coordinating creative, product, and data teams to drive revenue and engagement, while sizing impact and prioritizing initiatives for multi-brand content launches.

  • Lead cross-channel calendars and launches
  • Align teams around a single go-to-market plan
  • Analyze campaign impact to inform next cycles

Job Description

Requirements

  • Experience with 8+ years in integrated marketing, campaign marketing, or partner marketing, ideally for a D2C content or subscription business.
  • Demonstrated history of owning cross-channel campaign calendars end-to-end, from on-time delivery through the revenue or engagement outcomes each campaign is built to drive.
  • Experience coordinating across creative, channel, product, and data teams to align them around a single launch plan.
  • Background in analytical work, including sizing campaign impact and using analysis to prioritize the next cycle's initiatives.
  • Experience marketing new content, courses, or product launches alongside promotional campaigns.
  • Demonstrated history of operating across multiple brands or platforms simultaneously.
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Coursera

3.5 Glassdoor

Coursera was launched in 2012 by Andrew Ng and Daphne Koller with a mission to provide universal access to world-class learning. Today, it is one of the largest online learning platforms in the world, with 191 million registered learners as of September 30, 2025. Coursera partners with over 375 leading university and industry partners to offer a broad catalog of content and credentials, including courses, Specializations, Professional Certificates, and degrees. Coursera’s platform innovations — including generative AI-powered features like Coach, Role Play, and Course Builder, and role-based solutions like Skills Tracks — enable instructors, partners, and companies to deliver scalable, personalized, and verified learning. Institutions worldwide rely on Coursera to upskill and reskill their employees, students, and citizens in high-demand fields such as GenAI, data science, technology, and business, while learners globally turn to Coursera to master the skills they need to advance their careers. Coursera is a Delaware public benefit corporation and a B Corp.

Founded in 2017
Mountain View, California, USA
6.1K employees (988 in marketing)
61% recommend to a friend
60% CEO approval

Salaries

Posted range

$129K/yr – $174K/yr

Taken straight from the job posting.

See all Coursera salaries

Marketing Team

Marketing Team Size
719 (12% of company)
Median Career Experience
13 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
6

Traffic Signals

Monthly Visitors
525.9M
Monthly Google Ads Budget
$4.8M
Traffic Source Mix
Search
16.8%
Direct
59.4%
Referral
12.1%
Social
11.1%
Paid
0.6%

Headcount Trend

Current headcount: ~6.1K

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Senior Integrated Campaign Manager

Coursera · Mountain View, CA · Hybrid