Responsibilities

• Develop social media influencer plans for clients
• Identify and develop influencer programs for brands by targeting and working with the appropriate talent for the client/brand
• Apply strategic/creative thinking skills to gain insight and devise influencer strategy
• Determine project scopes and budgets
• Manage and moderate clients’ social media partners
• Establish and maintain a positive interaction with and between the brand and brand influencers and consumers.
• Develop, maintain and update the social influencer brand calendar; develop timelines, distribute/post content, manage deadlines
• Monitor social channels and manage influencer partners to help drive positive results for brands
• Identify real-time engagement opportunities discovered via social listening; act upon opportunities
• Identify negative content/risky content generated by partners; take action to minimize impact to the client or brand

Requirements

• B.A. in Marketing, Public Relations or the like
• Six (6) to eight (8) years of experience managing social influencer campaigns for brands and developing influencer content plans and strategies
• Proficiency in Microsoft Office (Word, Excel, PowerPoint)
• Proficiency with social media management tools (e.g. Hootsuite, Sprinklr) and social listening/analytics platforms (e.g. Radian6, SimplyMeasured)
• Experience with food clients is a plus

Benefits

• a hybrid work model;
• a “work from anywhere in the US” policy (up to four weeks a year);
• a year-round staff training and development curriculum;
• a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/ )
• Perks? We have perks. When you work at HUNTER, you can expect Bring Your Parents (And Kids) to Work Days, regular volunteer Days of Service, mid-day Cupcakes and Cocktails mixers and epic Halloween and holiday parties.