Responsibilities

• Serves as the point of contact with internal partners for the dissemination of required communications to members and providers.
• Leads the development and production of print and electronic (web, multimedia, audio/visual) member and provider materials and websites.
• Meets with other department leaders to understand contract and NCQA requirements, member and provider information needs, and community engagement activities; develops and implements communications to support these audiences and activities.
• Leads or participates in workgroups associated with communications and supports resulting communications needs.
• Tracks and reports performance metrics such as open rates, click-through rates, engagement levels, and satisfaction scores.
• Ensures that communication goals and objectives are met, tracks and reports on outcomes.
• Creates and maintains cross-functional project plans to ensure that required communications are delivered efficiently, on time, and within budget.
• In collaboration with the Director of Marketing and Communications, helps develop and own the member and provider communications strategy, ensuring alignment with enterprise goals, regulatory requirements, and health equity commitments.
• Maps communications to the full member lifecycle, addressing key moments such as onboarding, plan utilization, renewals, and transitions.
• Ensures communications clearly interpret state updates, simplify workflows, and reinforce Colorado Access’ shared mission with providers.