Senior Growth Marketing Copywriter

Responsibilities

• Develop original creative concepts for integrated campaigns, translating briefs, audience insights, and business objectives into distinctive ideas, campaign themes, headlines, and messaging.
• Partner closely with designers throughout the creative process, jointly developing concepts and shaping how copy and visual elements work together across formats and channels.
• Write clear, concise, and persuasive copy for integrated marketing assets such as website pages, email campaigns, digital advertisements, and landing pages.
• Collaborate closely with the Senior Director of Content & Communications, fellow Content, Communications & Brand team members, and cross-functional and external partners to ensure messaging and assets are consistent and support overall marketing objectives.
• Adapt key messages for different target audiences while maintaining a consistent and authentic brand voice.
• Participate in brainstorming sessions to develop creative campaign concepts and strategic content ideas.
• Translate complex product features and value propositions into customer-centric messaging that resonates with diverse audiences.
• Review and edit content to ensure accuracy, clarity, and alignment with brand tone and style guidelines.
• Monitor and analyze content performance, providing actionable insights to optimize future campaigns.

Requirements

• 2-4 years of experience, B2B technology expertise is a plus
• Outstanding writing, editing, and storytelling skills with a keen attention to detail.
• Agency experience is a plus!
• Shown experience crafting copy that drives qualified leads and pipeline
• Familiarity with digital marketing concepts, channels, and standard processes.
• Ability to work collaboratively in a fast-paced, dynamic environment and manage multiple projects simultaneously
• Self-motivated, with strong organization and communication skills.
• A proactive learner who is eager to grow skills in digital marketing and content creation.
• A portfolio demonstrating original creative concepts, strong short-form copywriting, and experience partnering with designers to bring integrated campaigns to life.

Benefits

• Medical Insurance, Dental Insurance, Vision Insurance (effective day one)
• Open Paid Time Off
• Flexible Spending Accounts & Health Savings Accounts
• Motus-Fidelity 401K Plan
• Company-paid Short/Long-term Disability & Basic Life Insurance Plans
• Family Planning and Parenting Support Benefits through Maven
• Support your mental, physical, professional and financial well-being through coaching and clinical therapy with Modern Health
• $1000 Home Office Reimbursement Program
• $2000 Internal Referral Program
• WorkAnywhere Reimbursement of Internet and Cellular Costs